Connect Google Analytics (GA4) and
Semrush with AI

Redbird AI syncs your website performance data with SEO intelligence automatically. Stop manually exporting GA4 reports to cross-reference with keyword rankings, or rebuilding dashboards that combine conversion metrics with organic search performance. Connect your analytics and SEO stack in minutes.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync GA4 landing page conversion rates to Semrush keyword tracking

Automatically send conversion rate and goal completion data from GA4 to Semrush for each landing page. Enrich your keyword rankings with actual business performance metrics, so you know which high-ranking pages actually drive revenue. Surface underperforming content that ranks well but doesn't convert.

Alert when organic traffic drops don't match keyword ranking changes

Monitor GA4 organic session data against Semrush position tracking to detect anomalies. Get notified when traffic declines even though rankings hold steady, indicating potential issues with click-through rates, SERP features, or search intent shifts. Catch problems before they compound.

Build unified performance reports combining GA4 conversions and Semrush rankings

Automatically generate reports that show keyword positions, search volume, and traffic estimates from Semrush alongside actual sessions, engagement, and conversion data from GA4. Connect SEO effort to business outcomes without pivot tables and VLOOKUPs across multiple exports.

Enrich GA4 acquisition reports with Semrush keyword difficulty scores

Pull keyword difficulty, search volume, and CPC data from Semrush into your GA4 organic search term analysis. Understand which queries driving traffic are worth optimizing further versus which represent competitive opportunities. Prioritize SEO efforts based on traffic potential, not just current volume.

Sync Semrush competitor traffic insights to GA4 for comparative benchmarking

Import competitor traffic estimates, top pages, and keyword overlap data from Semrush into custom dimensions or reports in GA4. Compare your actual performance against competitive intelligence in a single view. Track share of voice and market position alongside your own metrics.

Archive historical SEO and analytics snapshots for regression analysis

Combine monthly snapshots of Semrush ranking data with GA4 performance metrics in a unified data warehouse. Track how algorithm updates, content changes, or seasonal patterns affect both search visibility and actual user behavior over time. Build trend analysis that connects cause and effect.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Google Analytics (GA4) and Semrush with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands GA4's event-based measurement model and Semrush's competitive intelligence data structures, so you can unify SEO strategy with actual business outcomes.

AI that speaks both analytics and SEO

Redbird maps GA4 event parameters, custom dimensions, and conversion schemas to Semrush's keyword tracking, position monitoring, and competitive data models. The AI recognizes landing page URLs across both platforms, matches organic search queries to tracked keywords, and normalizes metrics like bounce rate versus engagement rate. It handles GA4's predictive metrics alongside Semrush's traffic forecasts without custom field mapping.

Event parameter mapping
Keyword-to-query matching
Landing page normalization
Cross-platform metric reconciliation
10×

faster than exporting GA4 data and manually cross-referencing with Semrush reports

No CSV exports, spreadsheet joins, or dashboard rebuilds required

Auto-generated reports

Redbird can pull from Google Analytics (GA4) and Semrush simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or Semrush.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Google Analytics (GA4) into Semrush, or from Semrush back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in GA4 or Semrush—new conversions, ranking changes, traffic spikes, or competitor movements.

Google Analytics (GA4)
Triggers & Actions
Trigger

Conversion rate threshold crossed

Fires when a landing page's conversion rate rises above or falls below a defined threshold over a given period.

Trigger

Organic traffic anomaly detected

Triggers when organic sessions deviate significantly from expected levels based on historical patterns.

Trigger

New high-value event recorded

Fires when a custom event tagged as high-value occurs, such as demo requests or qualified lead submissions.

Action

Create custom dimension

Add or update custom dimensions in GA4 to store enrichment data from external sources like SEO metrics.

Action

Export audience segment

Extract user segments based on behavior, acquisition source, or engagement criteria for analysis or activation.

Action

Update conversion value

Modify conversion values or event parameters to reflect business logic or external data enrichment.

Semrush
Triggers & Actions
Trigger

Keyword ranking position change

Fires when a tracked keyword moves up or down by a specified number of positions in search results.

Trigger

Competitor ranking overtake

Triggers when a competitor gains or loses a ranking position for keywords you're monitoring.

Trigger

New backlink detected

Fires when Semrush identifies a new inbound link to your domain or a tracked competitor domain.

Action

Add keywords to tracking

Automatically add new keywords to position tracking campaigns based on GA4 search query data or content publication.

Action

Tag keywords with custom labels

Apply labels or categories to tracked keywords based on performance data, conversion rates, or business priority.

Action

Create position tracking report

Generate scheduled or event-triggered reports showing ranking movements, visibility trends, and competitive positioning.

Google Analytics (GA4)
+
Semrush

Ready to connect your stack?

Sync Google Analytics (GA4) with Semrush in minutes and start automating the analysis that connects SEO performance to actual business results.

Get started → Book a demo