Sync website behavior, conversion events, and campaign data between GA4 and HubSpot automatically. Stop manually exporting CSVs, reconciling attribution data, or waiting on developers to map event properties into CRM fields.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push goal completions and purchase events from GA4 to HubSpot as timeline activities and update deal stages. Redbird maps event parameters to contact properties and triggers deal progression workflows based on conversion type.
Pull session count, pages per session, average engagement time, and custom event totals from GA4 into HubSpot contact records. Use behavioral data to segment lists, score leads, and personalize outreach based on actual website activity.
Automatically generate HubSpot contacts when GA4 detects sessions meeting intent thresholds—multiple page views, demo page visits, pricing engagement. Redbird captures UTM parameters, referrer, and landing page data directly into contact source fields.
Send HubSpot lifecycle stage, list membership, and campaign enrollment status to GA4 as custom user properties. Analyze website behavior segmented by CRM attributes and build audiences based on sales funnel position.
Monitor GA4 sessions by campaign source and compare against HubSpot form submissions or contact creation rates. Trigger Slack or email alerts when traffic increases but conversion tracking appears broken or landing pages underperform.
Join GA4 campaign and channel data with HubSpot deal closed amounts by original source. Redbird calculates cost-per-lead, influenced revenue, and multi-touch attribution across both platforms and delivers formatted reports to your BI tool or email.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Analytics (GA4) and HubSpot with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands GA4's event-based measurement model and HubSpot's contact, company, and deal schemas—automatically mapping behavioral data to CRM fields without custom code.
Redbird natively handles GA4's event parameters, user properties, and audience definitions alongside HubSpot's contact properties, lifecycle stages, and custom object relationships. The platform automatically resolves user identity across GA4 client IDs and HubSpot contact records using email, cookie data, or form submissions. When GA4 events fire, Redbird maps event_name and parameter keys to the correct HubSpot timeline event types and property fields—no manual schema translation required.
faster than building custom GA4-to-HubSpot ETL pipelines
Redbird can pull from Google Analytics (GA4) and HubSpot simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or HubSpot.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Analytics (GA4) into HubSpot, or from HubSpot back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any GA4 event or HubSpot record change and take action across both platforms instantly.
Trigger when a specific conversion event like purchase, sign_up, or generate_lead is recorded in GA4.
Trigger when GA4 updates a user property such as lifecycle_stage, subscription_status, or custom dimensions.
Trigger when a user enters or exits a GA4 audience based on behavioral criteria or predictive metrics.
Send custom events to GA4 with specific parameters from HubSpot actions like deal closed or email clicked.
Update GA4 user properties with CRM data such as customer_type, ltv_bucket, or account_tier from HubSpot.
Programmatically add users to GA4 audiences based on HubSpot list membership or deal stage progression.
Trigger when a new contact is created in HubSpot or when specific contact properties like lifecycle stage change.
Trigger when a deal moves to a new pipeline stage such as qualified, proposal sent, or closed won.
Trigger when a HubSpot form is submitted, capturing lead source, UTM parameters, and form field data.
Create new contacts or update existing records with GA4 behavioral data, session metrics, and attribution fields.
Add custom timeline activities to contact records reflecting GA4 conversion events, high-intent sessions, or milestone completions.
Enrich deal records with GA4 campaign source, landing page, engagement score, or conversion path data for better forecasting.
Stop losing attribution data between GA4 and HubSpot. Redbird syncs behavioral analytics and CRM records automatically, so your marketing and sales teams always work from the same data.