Redbird AI syncs your paid search and CTV advertising data automatically. Stop manually reconciling Google Ads campaigns with Wurl streaming inventory, or exporting metrics between platforms to measure cross-channel performance.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push Google Ads search conversion audiences into Wurl's CTV platform. Build streaming ad campaigns that retarget users who clicked search ads but didn't convert. Close the loop between intent-based search and connected TV advertising.
Pull Wurl viewership data and content engagement metrics into Google Ads campaign tags. Segment search campaigns by which streaming shows or channels drove the most valuable audiences. Optimize search budgets based on CTV content affinity.
Combine Google Ads spend and conversion data with Wurl ad fill rates and streaming revenue. Automatically calculate blended ROAS across search and CTV channels. Export unified attribution reports showing the full customer journey from search to streaming.
Monitor Wurl streaming ad inventory fill rates and automatically pause or adjust Google Ads campaigns targeting the same audiences. Get instant notifications when CTV under-delivery requires search budget reallocation. Prevent wasted spend when streaming inventory can't support demand.
Automatically save historical Google Ads performance alongside Wurl streaming reach and engagement data. Create a unified archive of paid search and CTV campaigns for year-over-year analysis. Maintain complete cross-channel campaign history without manual exports.
Detect which Wurl streaming shows or channels drive the highest engagement, then automatically create Google Ads search campaigns targeting related keywords. Build branded search campaigns around trending CTV content. Scale cross-channel campaigns without manual setup.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Ads and Wurl with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Google Ads campaign structures and Wurl's CTV distribution models, so you can automate cross-channel workflows without custom development.
Redbird natively maps Google Ads campaign hierarchies, conversion tracking schemas, and audience segments to Wurl's streaming content taxonomy, ad pod structures, and CTV platform identifiers. The AI recognizes when a Google Ads audience should map to Wurl's household-level targeting, or when Wurl content performance metrics need to flow into Google Ads custom dimensions. No need to build middleware that translates between intent-based search metrics and streaming viewership data.
Faster than building custom ETL between Google Ads APIs and Wurl data exports
Redbird can pull from Google Ads and Wurl simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Ads or Wurl.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Ads into Wurl, or from Wurl back into Google Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Google Ads campaign event or Wurl streaming activity, then take action across both platforms.
Trigger when a Google Ads campaign exceeds ROAS, conversion, or spend thresholds.
Trigger when Google Ads tracks a new conversion event from any campaign or audience.
Trigger when a Google Ads audience list grows large enough for campaign activation.
Build new Google Ads campaigns or modify existing campaign settings, budgets, and targeting.
Push audience segments or customer lists into Google Ads for remarketing or similar audiences.
Automatically pause underperforming campaigns or activate campaigns based on external signals.
Trigger when Wurl streaming content hits specific view count, completion rate, or engagement milestones.
Trigger when Wurl ad inventory fill rates drop below or exceed defined thresholds across platforms.
Trigger when Wurl begins distributing content to a new connected TV platform or service.
Modify Wurl CTV audience segments, household targeting criteria, or platform-specific settings.
Generate Wurl streaming analytics reports combining viewership, ad revenue, and distribution metrics.
Modify Wurl ad insertion settings, pod lengths, or monetization rules based on performance data.
Sync Google Ads and Wurl to unify paid search and CTV advertising without manual data exports. Redbird AI handles the integration so your media teams can focus on cross-channel strategy.