Connect Google Ads and
Power BI with AI

Sync Google Ads campaign data directly into Power BI dashboards without manual CSV exports or complex API scripts. Redbird AI automates the flow of search, display, and Shopping campaign metrics into your BI reports, so marketing and analytics teams always work from live performance data.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync campaign performance metrics into Power BI dashboards hourly

Automatically pull impressions, clicks, conversions, CPC, and ROAS data from all Google Ads campaigns into Power BI datasets. Dashboards refresh with the latest performance metrics without manual exports. Marketing teams see real-time campaign health across all channels in one view.

Build automated monthly campaign performance reports with trend analysis

Generate standardized monthly reports combining Google Ads spend, conversion, and quality score data with historical comparisons. Redbird structures the data for Power BI measures and time intelligence. Stakeholders receive consistent, detailed campaign reviews without analyst hours.

Alert teams when campaign budgets hit thresholds shown in Power BI

Monitor budget pacing and spend velocity in Power BI dashboards, then trigger notifications when campaigns approach daily or monthly limits. Teams catch overspend before it happens. Combines Google Ads budget data with Power BI's alerting for proactive budget management.

Enrich Google Ads conversion data with CRM revenue for true ROAS reporting

Merge Google Ads conversion tracking with actual revenue data stored in Power BI datasets from your CRM or ERP. Calculate accurate customer lifetime value and return on ad spend. Marketing sees which campaigns drive real revenue, not just conversions.

Archive historical Google Ads performance data for long-term trend analysis

Automatically store daily snapshots of campaign metrics beyond Google Ads' retention limits. Build multi-year trend reports in Power BI showing seasonal patterns and long-term ROAS changes. Data teams maintain complete historical records without manual archiving.

Sync keyword-level search term data for granular Power BI performance models

Pull search query reports, match types, and keyword quality scores into Power BI for deep performance analysis. Build models showing which search terms and keyword strategies deliver the best conversion rates. Analysts optimize campaigns based on query-level intelligence.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Google Ads and Power BI with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Google Ads' campaign structure and metrics alongside Power BI's data modeling requirements, handling schema mapping and refresh schedules automatically.

AI that understands advertising metrics and BI data models

Redbird's AI recognizes Google Ads campaign hierarchies, ad group structures, conversion tracking schemas, and attribution models. It maps these to Power BI table relationships, measures, and calculated columns automatically. The system handles metric definitions like ROAS, quality score, impression share, and conversion value, ensuring they flow into Power BI with proper data types and aggregation logic. When Google Ads schema changes or new campaign types launch, Redbird adapts your data pipeline without breaking existing reports.

Campaign & ad group hierarchies
Conversion tracking schemas
Power BI table relationships
Metric aggregation logic
10×

faster than building custom API integrations to sync Google Ads data into Power BI

No Python scripts, API authentication flows, or manual schema mapping required

Auto-generated reports

Redbird can pull from Google Ads and Power BI simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Ads or Power BI.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Google Ads into Power BI, or from Power BI back into Google Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Google Ads campaign event or Power BI dataset change, then take action in either system.

Google Ads
Triggers & Actions
Trigger

Campaign performance changes

Trigger when daily spend, CTR, conversion rate, or ROAS crosses defined thresholds for any campaign.

Trigger

New campaign or ad group created

Detect when marketing teams launch new campaigns or ad groups in the Google Ads account.

Trigger

Conversion tracking event fires

Capture when specific conversion actions occur, including purchase, lead submission, or custom events.

Action

Update campaign budgets

Adjust daily or total budgets for campaigns based on performance data or external signals.

Action

Pause or enable campaigns

Change campaign status to active, paused, or removed based on automated rules or thresholds.

Action

Update keyword bids

Modify CPC bids for specific keywords or ad groups based on performance metrics or competitive data.

Power BI
Triggers & Actions
Trigger

Dataset refresh completes

Trigger workflows when Power BI datasets finish refreshing, confirming new data is available in reports.

Trigger

Data threshold alert fires

Detect when Power BI alerts trigger based on KPI thresholds, anomalies, or target misses in dashboards.

Trigger

Report subscription runs

Capture when scheduled Power BI report distributions are sent to stakeholders or teams.

Action

Refresh specific datasets

Trigger on-demand dataset refreshes to pull the latest Google Ads data into Power BI reports.

Action

Update dataset parameters

Modify Power BI dataset parameters like date ranges, account filters, or campaign selections programmatically.

Action

Create or update dataflows

Build or modify Power BI dataflows that prepare and transform Google Ads data for reporting.

Google Ads
+
Power BI

Ready to connect your stack?

Stop exporting Google Ads data to spreadsheets and manually refreshing Power BI datasets. Let Redbird sync campaign metrics, conversions, and spend data automatically so your dashboards always reflect current performance.

Get started → Book a demo