Connect Google Ads and
PostHog with AI

Automatically sync campaign performance into product analytics and send conversion events back to Google Ads. Stop manually exporting CSVs, reconciling attribution data, or waiting on engineering to build custom tracking integrations.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Send PostHog conversion events to Google Ads for automated bidding optimization

Automatically push product signup, activation, and revenue events from PostHog to Google Ads as conversion actions. Enable Smart Bidding strategies to optimize toward real product outcomes, not just clicks or form fills. Keep conversion data flowing in real-time without developer intervention.

Enrich PostHog events with Google Ads campaign attribution data automatically

Tag every PostHog event with the campaign, ad group, keyword, and creative that drove the session. Build cohort analyses and funnels segmented by ad source without manual UTM parsing. Surface which campaigns drive not just clicks, but activated users and revenue.

Alert marketing when high-spend campaigns show poor product engagement patterns

Monitor PostHog session recordings and funnel drop-offs for users acquired from specific Google Ads campaigns. Trigger Slack alerts when campaigns exceeding budget thresholds show below-average activation rates or time-to-value. Catch attribution mismatches before budget runs dry.

Generate weekly ROAS reports combining Google Ads spend and PostHog revenue events

Automatically pull Google Ads cost data and match it with PostHog revenue events attributed to each campaign. Calculate true ROAS by ad group, keyword, and audience segment. Deliver formatted reports to Slack or email without spreadsheet wrangling.

Sync PostHog feature flag cohorts to Google Ads as custom audiences

Create Google Ads customer match audiences from PostHog user cohorts based on feature usage, experiment participation, or behavioral segments. Re-engage power users with upsell campaigns or win back churned cohorts. Keep audience lists fresh as PostHog cohorts update.

Pause underperforming ad groups when PostHog shows friction in post-click experience

Detect when users from specific ad groups hit rage clicks, error events, or funnel abandonment patterns in PostHog session data. Automatically pause those ad groups in Google Ads until the product experience is fixed. Stop wasting spend on campaigns driving poor-fit traffic.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Google Ads and PostHog with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Google Ads campaign structures, conversion tracking schemas, and PostHog's event-based analytics model to move data intelligently between advertising and product analytics.

AI that understands advertising attribution and product analytics schemas

Redbird maps Google Ads campaign hierarchies (account, campaign, ad group, keyword, creative) to PostHog's event properties and user attributes automatically. It recognizes gclid parameters, UTM conventions, and offline conversion schemas to match ad clicks with product events. The platform understands PostHog's cohort definitions, feature flags, and funnel stages to create meaningful audience segments and conversion actions in Google Ads without custom field mapping.

Campaign & ad group structures
Conversion action schemas
PostHog event properties
Cohort & funnel definitions
10×

faster than building custom conversion APIs and attribution pipelines

No backend engineers writing conversion tracking integrations or maintaining ETL scripts to join ad spend with product data

Auto-generated reports

Redbird can pull from Google Ads and PostHog simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Ads or PostHog.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Google Ads into PostHog, or from PostHog back into Google Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Google Ads campaign event or PostHog product signal to close the loop between ad performance and user behavior.

Google Ads
Triggers & Actions
Trigger

Campaign spend exceeds threshold

Fires when a campaign's daily or total spend crosses a specified budget limit.

Trigger

Conversion action recorded

Triggers when Google Ads registers a conversion for any tracked action or goal.

Trigger

Ad group performance changes

Detects significant changes in CTR, CPC, or conversion rate for an ad group.

Action

Create or update conversion action

Add new conversion types or modify existing conversion tracking settings in Google Ads.

Action

Upload offline conversion data

Send conversion events with gclid and conversion time to attribute back to ad clicks.

Action

Update customer match audience

Add or remove hashed emails and user identifiers from a Google Ads audience list.

PostHog
Triggers & Actions
Trigger

User completes funnel step

Fires when a tracked user progresses through a defined conversion funnel in PostHog.

Trigger

Custom event tracked

Triggers on any PostHog event like signup, activation, purchase, or custom product action.

Trigger

User enters or exits cohort

Detects when a user matches or stops matching behavioral, demographic, or feature usage criteria.

Action

Create custom event

Log a new event in PostHog with properties like ad campaign, source, and conversion value.

Action

Update user properties

Set or modify user attributes such as acquisition channel, campaign ID, or lifetime value.

Action

Add user to cohort

Assign a user to a behavioral or demographic segment for analysis or audience export.

Google Ads
+
PostHog

Ready to connect your stack?

Stop losing signal between ad clicks and product conversions. Redbird connects Google Ads and PostHog so your campaigns optimize toward real business outcomes, not vanity metrics.

Get started → Book a demo