Sync sales conversation insights with product usage data automatically. Stop manually correlating what prospects say in demos with how they actually use your product. Redbird AI connects your revenue intelligence to behavioral analytics across your entire customer journey.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically append Gong conversation data—deal stage, sentiment scores, competitor mentions—to Heap user profiles. Product teams see what was discussed in sales calls alongside actual usage patterns. Understand feature requests and objections in the context of real product behavior.
Trigger notifications when Gong identifies successful demo calls but Heap shows minimal product activity in the trial period. RevOps and sales leaders catch stalled deals early based on behavioral disconnects. Surface coaching opportunities when demo promises don't match actual usage.
Automatically create behavioral cohorts in Heap when Gong detects patterns like integration requests, specific feature asks, or competitor comparisons. Product teams analyze how users who request certain features actually behave in-product. Close the loop between what prospects say they want and what they actually use.
Push key product events—first value moment, feature activation, usage frequency changes—into Gong account records. Sales and CS teams see product engagement directly in their revenue intelligence platform. Trigger follow-up calls when usage patterns signal expansion or churn risk.
Cross-reference which features sales teams highlight in Gong calls against actual Heap adoption metrics. RevOps identifies when reps oversell features with low engagement or undersell high-adoption capabilities. Refine demo scripts and positioning based on real behavioral data.
Connect Heap conversion funnels to specific Gong call attributes—demo length, talk ratio, objection handling. Identify which sales behaviors correlate with better trial-to-paid conversion. Surface coaching insights backed by both conversation quality and product activation data.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Gong and Heap with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Gong's conversation intelligence schema and Heap's event-based behavioral data, bridging the gap between what prospects say and what users do.
Redbird's AI understands Gong's call transcripts, sentiment scores, tracker mentions, and deal metadata alongside Heap's auto-captured events, user properties, and session data. It intelligently matches account identifiers across systems, maps conversation topics to product features, and handles the complexity of syncing time-series interaction data with discrete behavioral events. No manual field mapping between call intelligence and analytics platforms.
faster than exporting Gong calls and manually correlating with Heap analytics
Redbird can pull from Gong and Heap simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Gong or Heap.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Gong into Heap, or from Heap back into Gong. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any sales conversation event in Gong or any user interaction captured in Heap.
Trigger when a new sales call, demo, or meeting is recorded and transcribed in Gong.
Trigger when an opportunity moves between pipeline stages based on Gong's CRM sync.
Trigger when specific competitors, features, or objection patterns are detected in call transcripts.
Append call summaries, sentiment scores, or key moments to Gong account records.
Write external data like product usage metrics into Gong's custom opportunity or account fields.
Apply labels to Gong calls based on external product engagement or user activity patterns.
Trigger when a user reaches a defined milestone like signup, activation, or upgrade in Heap.
Trigger when Heap detects a user session matching criteria like feature usage, page visits, or interaction sequences.
Trigger when behavioral changes move a user into or out of a Heap segment or cohort.
Append sales context like deal stage, conversation sentiment, or demo date to Heap user profiles.
Build new Heap segments dynamically based on sales conversation data or account attributes.
Send sales milestones or conversation events into Heap as tracked behavioral data points.
Sync Gong sales intelligence with Heap product analytics and stop manually piecing together what prospects say versus what users actually do. Redbird handles the complexity of connecting conversation data to behavioral insights.