Connect Gong and
Google Forms with AI

Redbird AI connects your sales intelligence platform to Google Forms, automating the flow of conversation insights, deal signals, and rep feedback. Stop manually copying data from sales calls into forms, spreadsheets, and follow-up surveys.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-populate manager coaching forms with Gong call insights and talk metrics

When Gong flags a coaching opportunity, automatically create a pre-filled Google Form submission with call summary, talk ratio, and key moments. Managers review context-rich feedback forms instead of hunting through recordings.

Send competitor mention alerts to product team intake forms

When Gong detects a competitor mentioned in a sales call, trigger a Google Form submission capturing the competitor name, context, and deal stage. Product teams get structured competitive intelligence without manual reporting.

Generate deal risk assessment forms from Gong conversation signals

When deal health scores drop in Gong based on talk patterns or sentiment, auto-fill a risk assessment form with stakeholder engagement data, objection themes, and next step gaps. Revenue leaders get structured escalation reports, not just alerts.

Tag Gong calls with custom categories from post-call survey submissions

When reps submit a Google Form after a discovery call indicating custom deal attributes or buyer personas, automatically apply those tags and custom fields to the corresponding Gong call. Sales ops maintain clean, enriched conversation data.

Build win/loss interview datasets by syncing form responses to closed deals

When a Google Form win/loss survey is submitted, match it to the corresponding Gong call recordings and deal timeline. RevOps teams analyze structured feedback alongside actual conversation patterns without manual linking.

Create weekly pipeline review forms pre-filled with Gong forecast data

Generate Google Forms for each rep's pipeline review, pre-populated with Gong's pipeline health scores, call volume, and deal engagement metrics. Sales managers run consistent reviews with conversation-backed data, not guesswork.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Gong and Google Forms with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Gong's conversation intelligence schemas and Google Forms' response structures, so you can automate workflows between sales insights and structured data collection without middleware.

AI that reads conversation signals and form structures

Redbird maps Gong's call transcripts, speaker ratios, topic trackers, and deal metadata to Google Forms' question types, answer choices, and response objects. Our AI handles conditional logic, multi-select mappings, and timestamp matching so call insights flow into the right form fields. When Gong captures a next step or objection, Redbird knows which form questions need those signals — no manual field mapping required.

Call transcripts & summaries
Talk ratios & engagement scores
Topic trackers & keywords
Form responses & question logic
10×

faster than exporting Gong data and manually copying insights into forms

No CSV exports, no copy-paste from call recordings, no separate survey tools

Auto-generated reports

Redbird can pull from Gong and Google Forms simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Gong or Google Forms.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Gong into Google Forms, or from Google Forms back into Gong. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any conversation signal in Gong or form submission in Google Forms, and take action across both platforms.

Gong
Triggers & Actions
Trigger

Call recording completed

Triggers when Gong finishes processing and transcribing a sales call or meeting.

Trigger

Deal health score changes

Triggers when a deal's health or risk score updates based on conversation analysis.

Trigger

Competitor mentioned in call

Triggers when Gong detects a specific competitor name or keyword during a conversation.

Action

Add custom call topic tag

Apply a custom topic or category label to a specific Gong call recording.

Action

Update deal custom field

Write or modify custom field data on a deal tracked in Gong's pipeline.

Action

Create coaching highlight

Flag a specific call moment or pattern as a coaching opportunity for review.

Google Forms
Triggers & Actions
Trigger

New form response submitted

Triggers when someone completes and submits a Google Form response.

Trigger

Response matches specific answer

Triggers when a form submission includes a particular answer or selection.

Trigger

Multi-select option chosen

Triggers when a respondent selects one or more specific choices in a checkbox question.

Action

Pre-fill form with data

Create a pre-populated form URL with specific answers already filled in.

Action

Submit response programmatically

Automatically submit a complete Google Form response with structured data.

Action

Update linked Sheet row

Modify or append data in the Google Sheet connected to the form responses.

Gong
+
Google Forms

Ready to connect your stack?

Sync Gong conversation intelligence with Google Forms to automate sales coaching, competitive tracking, and pipeline reviews. Connect your tools and let Redbird handle the data work.

Get started → Book a demo