Sync behavioral session data from FullStory directly into Pinterest Ads audiences and campaign analytics. Stop manually exporting user segments or wondering which pins drive quality sessions. Redbird AI automates the connection between session intelligence and Pinterest campaign optimization.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When FullStory identifies users who complete key actions—product video views, cart adds, deep scroll sessions—automatically sync those user IDs to Pinterest custom audiences. Target discovery-minded users who've already shown behavioral intent on your site with relevant promoted pins and shopping ads.
Pull conversion data from Pinterest Ads and match it to FullStory session recordings and friction scores. Identify which promoted pins drive sessions with rage clicks, error encounters, or drop-offs. Surface the UX issues preventing Pinterest traffic from converting so product teams can prioritize fixes.
Monitor FullStory sessions originating from Pinterest Ads for high bounce rates, low scroll depth, or error rates. When a promoted pin or shopping campaign drives problematic sessions, automatically notify media buyers and UX teams with session replay links and behavioral metrics to diagnose creative-landing page mismatches.
Automatically remove users who converted or exhibited poor session fit—immediate bounces, bot-like behavior, incompatible device types—from Pinterest retargeting lists. Keep audience quality high and ad spend focused on users with genuine discovery intent and behavioral engagement patterns.
Combine Pinterest Ads campaign metrics—impressions, clicks, conversions—with FullStory's downstream behavioral data including pages per session, feature adoption, and checkout completion rates. Build consolidated reports showing which pins and audiences drive not just clicks, but quality engaged sessions that convert.
When FullStory reveals which products have high view-to-cart rates or low checkout friction, automatically update Pinterest product catalog campaign bids and budgets. Allocate more spend to products with proven on-site conversion behavior and reduce budgets for items with poor session engagement metrics.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize FullStory and Pinterest Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands FullStory's behavioral event schema and session metadata alongside Pinterest's audience structures, campaign hierarchies, and conversion tracking—no custom field mapping required.
Redbird interprets FullStory's custom event properties, user segment definitions, rage click counts, and session replay metadata. It maps these behavioral signals to Pinterest's custom audience formats, conversion tag structures, campaign IDs, and product catalog schemas. When you ask Redbird to sync high-intent users or enrich conversion data with session quality, it handles user ID matching, audience formatting, API authentication, and incremental updates across both platforms automatically.
faster than building audience syncs with custom scripts and CSV exports
Redbird can pull from FullStory and Pinterest Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either FullStory or Pinterest Ads.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from FullStory into Pinterest Ads, or from Pinterest Ads back into FullStory. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any session event in FullStory or campaign change in Pinterest Ads—Redbird handles the rest.
Fires when a user meets segment criteria like high engagement, cart abandonment, or feature adoption milestones.
Triggers when a user session records repeated frustrated clicks on non-responsive elements.
Activates when users exit key conversion flows like checkout or signup at specific steps.
Generate structured exports of session data, event properties, or user segments for analysis.
Apply custom tags or properties to sessions for segmentation, filtering, or downstream analysis.
Retrieve direct links to session recordings matching specific behavioral criteria or user IDs.
Fires when campaign metrics like CTR, CPC, or conversion rate exceed or fall below defined benchmarks.
Triggers when Pinterest tracks a conversion event like checkout, signup, or add-to-cart from a promoted pin.
Activates when an ad group reaches its daily or lifetime budget cap for proactive reallocation.
Add or remove user IDs from Pinterest custom audiences for retargeting or exclusion campaigns.
Modify bid strategies or budget allocations at the campaign or ad group level based on performance signals.
Update product feed data including availability, pricing, or custom labels for shopping campaigns.
Stop losing signal between session behavior and Pinterest campaign performance. Redbird AI connects FullStory's behavioral intelligence to Pinterest Ads so you can target better audiences and understand what happens after the click.