Connect Airflow and
FullStory with AI

Automate the pipeline between your workflow orchestration platform and digital experience data. Stop manually exporting session events, writing custom DAGs for behavioral data syncs, or piecing together FullStory insights with warehouse analytics.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync FullStory session and event data to your warehouse on schedule

Automatically extract session replay metadata, user events, and behavioral signals from FullStory and load them into Snowflake, BigQuery, or Redshift. Redbird orchestrates the full ETL pipeline—handling pagination, rate limits, and incremental updates—so your product and analytics teams always have fresh UX data in the warehouse.

Trigger Airflow DAGs when critical UX friction events are detected

Launch data pipeline workflows when FullStory identifies rage clicks, error clicks, or conversion funnel drop-offs exceeding thresholds. Automatically kick off enrichment jobs that join session data with customer attributes, product usage, and revenue metrics to quantify UX impact.

Enrich FullStory sessions with warehouse data after pipeline completion

When Airflow DAGs finish loading customer, product, or transaction data, automatically push enrichment attributes back to FullStory user profiles. Connect behavioral analytics with subscription tier, lifetime value, feature flags, and cohort segments so product teams see full context in session replays.

Archive historical FullStory session data through scheduled DAGs

Orchestrate automated archival workflows that export aging FullStory session recordings and event streams to S3 or cloud storage before they expire. Redbird handles incremental exports, deduplication, and ensures compliance teams retain complete behavioral audit trails beyond FullStory's retention window.

Alert data teams when FullStory export pipelines fail or stall

Monitor Airflow tasks that sync FullStory behavioral data and automatically notify data engineering when jobs timeout, encounter API errors, or produce unexpected record counts. Redbird correlates pipeline health with FullStory API status and data freshness metrics to accelerate troubleshooting.

Generate weekly UX impact reports combining pipeline data and session insights

After Airflow completes weekly aggregation DAGs, automatically query FullStory for corresponding session counts, friction metrics, and conversion rates. Redbird joins pipeline outputs with behavioral analytics to deliver unified reports showing how data quality issues or feature releases affect user experience.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Airflow and FullStory with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Airflow's DAG structures, task dependencies, and execution contexts alongside FullStory's session schemas, event taxonomies, and behavioral metric APIs.

AI that reads both pipeline configs and session analytics schemas

Redbird automatically maps FullStory's event payload structures—including custom properties, user vars, and session metadata—to your warehouse table schemas referenced in Airflow DAGs. It understands task dependencies, execution dates, and XCom patterns in your orchestration workflows, and intelligently syncs behavioral event streams while preserving session context, funnel sequences, and user journey timelines. No manual schema mapping or custom operator development required.

Session event schema mapping
DAG dependency orchestration
Incremental behavioral data sync
User profile enrichment logic
10×

faster to build FullStory data pipelines than writing custom Airflow operators

No custom Python hooks, API pagination logic, or FullStory SDK integration code needed

Auto-generated reports

Redbird can pull from Airflow and FullStory simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Airflow or FullStory.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Airflow into FullStory, or from FullStory back into Airflow. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any Airflow task state change or FullStory behavioral event, then automate across your entire data and analytics stack.

Airflow
Triggers & Actions
Trigger

DAG run completes successfully

Trigger workflows when specific Airflow DAGs finish executing all tasks without failures.

Trigger

Task fails or retries exceed threshold

Detect when Airflow tasks enter failed state or exhaust retry attempts during execution.

Trigger

Scheduled DAG starts execution

Fire events when time-based or sensor-triggered DAGs begin their scheduled workflow runs.

Action

Trigger DAG run with custom config

Programmatically initiate Airflow DAG executions with dynamic runtime parameters and execution dates.

Action

Clear task instances and retry

Reset failed or upstream_failed task states to rerun portions of DAG workflows.

Action

Update task XCom values

Write cross-communication data to Airflow's XCom storage for task-to-task parameter passing.

FullStory
Triggers & Actions
Trigger

Rage click threshold exceeded

Detect when users exhibit repeated frustrated clicking behavior within specific page segments or timeframes.

Trigger

Conversion funnel drop-off detected

Identify when users exit critical flows like checkout, signup, or onboarding at unexpected rates.

Trigger

New high-value user session recorded

Trigger when enterprise tier or high lifetime value customers begin sessions matching targeting rules.

Action

Create or update user properties

Enrich FullStory user profiles with custom attributes from your data warehouse or internal systems.

Action

Export segment event data

Programmatically retrieve event streams and session metadata for specific user cohorts or time ranges.

Action

Tag sessions with pipeline metadata

Apply custom tags to FullStory sessions correlating them with data pipeline runs, feature deployments, or experiments.

Airflow
+
FullStory

Ready to connect your stack?

Stop building custom Airflow operators for FullStory data exports. Redbird connects your orchestration platform with behavioral analytics automatically, so your data and product teams work from the same unified insights.

Get started → Book a demo