Sync Campaign Manager 360 ad delivery data directly into Mixpanel user profiles and events. Stop manually exporting impression logs, reconciling CSV files, or building custom ETL pipelines to understand how your ad campaigns drive product behavior.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Stream Campaign Manager 360 impression-level and click data into Mixpanel as events tied to user profiles. Automatically map creative IDs, placement names, and site served data to user properties so product teams see the full journey from ad exposure to in-app behavior.
Calculate and sync frequency capping data, days since last impression, and creative variant exposure from Campaign Manager 360 directly into Mixpanel user properties. Enable product and growth teams to segment users by their advertising touchpoints without SQL.
Combine Campaign Manager 360 campaign attribution data with Mixpanel feature usage events to measure how display and video advertising drives specific product behaviors. Automatically join impression data with conversion funnels to calculate true incremental lift.
Monitor Mixpanel retention cohorts and power user segments, then cross-reference against Campaign Manager 360 exposure logs. Get notified when your most valuable users aren't seeing remarketing campaigns or when frequency caps are blocking critical segments.
Send key product milestones and conversion events from Mixpanel to Campaign Manager 360 as custom Floodlight tags. Close the attribution loop by connecting in-app actions to display campaigns without manual tag management or pixel implementations.
Automatically combine Campaign Manager 360 campaign metrics with Mixpanel cohort definitions and behavioral segments. Store daily snapshots that preserve the relationship between ad delivery, creative performance, and downstream product engagement for historical analysis.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Campaign Manager 360 and Mixpanel with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Campaign Manager 360's impression-level schema and Mixpanel's event-based analytics model, so you can connect ad delivery to product behavior without custom development.
Redbird reads Campaign Manager 360's Data Transfer files, placement hierarchies, and creative rotation structures, then intelligently maps them to Mixpanel's event properties, user profiles, and custom dimensions. The AI handles creative ID normalization, deduplicates cross-device impressions, and joins ad exposure windows with conversion events — all without writing SQL or transformation logic. When campaign structures change or new Floodlight tags are added, Redbird adapts the data flow automatically.
faster than building custom pipelines to sync DCM logs with product analytics
Redbird can pull from Campaign Manager 360 and Mixpanel simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Campaign Manager 360 or Mixpanel.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Campaign Manager 360 into Mixpanel, or from Mixpanel back into Campaign Manager 360. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any campaign delivery event in Campaign Manager 360 or user behavior signal in Mixpanel.
Fires when a campaign crosses a specified impression, click, or viewable impression count.
Triggers when Campaign Manager 360 publishes a new impression or click log export.
Detects when a user cohort is nearing configured frequency limits across placements.
Dynamically generate and configure new Floodlight tags for tracking custom events.
Modify audience segments, geographic targeting, or dayparting rules for active placements.
Automatically stop serving specific creative assets when they fall below engagement thresholds.
Fires when a user reaches the final step in a defined Mixpanel funnel sequence.
Triggers when a specific user cohort's retention rate falls below a configured percentage.
Detects when usage of a specific product feature crosses an engagement or adoption target.
Add or update custom properties on Mixpanel user profiles with external data sources.
Log campaign exposure, attribution, or third-party events directly to Mixpanel event streams.
Add or remove users from behavioral cohorts based on external campaign or CRM signals.
Stop exporting CSV files to bridge the gap between your ad campaigns and product analytics. Connect Campaign Manager 360 and Mixpanel with Redbird AI and start measuring true cross-channel impact.