Stop manually exporting audience segments and stitching together campaign performance reports. Redbird AI syncs customer data, behavioral signals, and campaign metrics between your data warehouse and marketing platform — so your teams work from a single source of truth.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Push propensity models, churn scores, and segmentation results directly into Marketing Cloud data extensions for journey activation. Redbird monitors your BigQuery tables and automatically updates audience lists whenever predictions refresh, ensuring campaigns always target the right customers.
Consolidate opens, clicks, conversions, and journey performance alongside product usage, transactions, and service data in your warehouse. Redbird captures Marketing Cloud engagement events in real-time and writes them to structured BigQuery tables, enabling cross-channel attribution and customer 360 analytics.
Append behavioral attributes, lifetime value, product affinities, and usage tiers from BigQuery to subscriber records in Marketing Cloud. Redbird matches customers across systems and updates contact attributes automatically, giving journey builder access to your complete customer data model.
Build executive reports that blend campaign metrics with revenue, retention, and product adoption from BigQuery. Redbird pulls Marketing Cloud performance data, joins it with warehouse tables, and produces scheduled reports showing true marketing ROI without manual exports or spreadsheet merges.
Trigger notifications to Marketing Cloud when audience segments reach minimum sizes, conversion rates shift, or time-sensitive opportunities emerge. Redbird monitors your BigQuery analytics and sends alerts directly into Marketing Cloud workflows, enabling rapid campaign launches based on fresh insights.
Maintain long-term records of all campaign activity, suppression lists, and customer communications in your data warehouse. Redbird continuously exports Marketing Cloud send history, consent changes, and journey interactions to BigQuery tables formatted for audit queries and regulatory retention policies.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize BigQuery and Salesforce Marketing Cloud with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both BigQuery's analytical table structures and Marketing Cloud's data extensions, subscriber keys, and journey orchestration model — so you can automate data flows without custom API code.
Redbird maps BigQuery result sets to Marketing Cloud data extensions, matching subscriber keys to customer IDs and translating analytical attributes into journey-ready contact fields. Our AI understands sendable data extension requirements, primary key constraints, and attribute group relationships in Marketing Cloud, while navigating BigQuery's nested and repeated fields, partitioning schemes, and columnar structures. You describe the audience or metric you need synced — Redbird handles schema translation, upsert logic, and incremental updates across both systems.
faster audience activation than CSV exports and SFTP uploads
Redbird can pull from BigQuery and Salesforce Marketing Cloud simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either BigQuery or Salesforce Marketing Cloud.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from BigQuery into Salesforce Marketing Cloud, or from Salesforce Marketing Cloud back into BigQuery. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from query results in BigQuery or campaign events in Marketing Cloud — Redbird connects both systems bidirectionally.
Fire workflows when scheduled queries produce new audience segments or analytical outputs in BigQuery tables.
Trigger actions when audience sizes, event volumes, or aggregation results exceed specified values in BigQuery datasets.
Detect when daily data loads, model retraining runs, or ETL jobs complete and update BigQuery tables or partitions.
Execute templated BigQuery queries using dynamic inputs from Marketing Cloud events or external triggers.
Insert or append Marketing Cloud engagement data, campaign metadata, or journey events into BigQuery tables.
Execute BigQuery analysis and automatically populate Marketing Cloud data extensions with formatted, sendable results.
Initiate workflows when subscribers enter, exit, or reach specific decision splits in Marketing Cloud journeys.
Trigger automations when campaign sends complete, open rates exceed targets, or click patterns change significantly.
Detect when automation studio, imports, or API calls modify subscriber records or audience data extensions in Marketing Cloud.
Update or insert subscriber attributes, audience segments, and behavioral scores from BigQuery into Marketing Cloud contact data.
Inject subscribers into Marketing Cloud journeys based on BigQuery-driven scoring, lifecycle stage changes, or predictive signals.
Apply enrichment data, calculated fields, or consent updates from BigQuery across Marketing Cloud subscriber populations.
See how Redbird AI syncs BigQuery analytics and Salesforce Marketing Cloud campaigns without code. Connect your warehouse insights directly to journey orchestration and bring campaign performance back into your analytical environment.