Sync mobile attribution data to your customer data platform automatically. Stop manually exporting install events, stitching campaign attribution to user profiles, or building custom pipelines to unify mobile and web behavior.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically route new mobile app install events from AppsFlyer to Segment as track calls with full campaign attribution metadata. Enrich customer profiles with acquisition source, campaign ID, media source, and cost data without manual CSV exports or delayed batch jobs.
Pull cohort-level ROAS and lifetime value data from AppsFlyer and append it to corresponding user events in Segment. Build unified analytics that connect acquisition cost to downstream revenue across your entire customer data platform.
Send conversion events tracked in Segment to AppsFlyer as in-app events to close the attribution loop. Enable AppsFlyer to measure true ROAS by incorporating revenue events collected across web and mobile touchpoints through your CDP.
Monitor AppsFlyer attribution data for installs that convert to paid users within 24 hours. Automatically send alerts to Slack when organic or new channels drive unexpected high-quality users, enabling rapid reallocation of ad spend.
Cross-reference AppsFlyer fraud detection flags with behavioral patterns tracked in Segment. Generate automated reports identifying suspicious install patterns that show attribution but no real in-app engagement across your customer data.
Push computed behavioral segments from Segment to AppsFlyer as custom audiences. Enable retargeting campaigns based on unified customer profiles that combine mobile attribution with web behavior, email engagement, and product usage data.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize AppsFlyer and Segment with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both AppsFlyer's attribution schemas and Segment's event spec, so you can unify mobile and cross-channel customer data without writing transformation code.
Redbird automatically maps AppsFlyer's install, in-app event, and retargeting conversion structures to Segment's track, identify, and group calls. The platform understands how to normalize campaign parameters, media source taxonomies, and cost data into Segment's event properties while maintaining attribution fidelity. When syncing back to AppsFlyer, Redbird converts Segment events into the in-app event format AppsFlyer expects for ROAS calculation and deep linking.
faster than building custom attribution pipelines to unify mobile and CDP data
Redbird can pull from AppsFlyer and Segment simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Segment.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from AppsFlyer into Segment, or from Segment back into AppsFlyer. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any attribution event in AppsFlyer or customer event in Segment, then take action across your entire stack.
Fires when AppsFlyer records a new install event with campaign attribution data.
Triggers when a user completes a specified in-app action like purchase or subscription.
Activates when AppsFlyer's anti-fraud system marks an install as suspicious.
Post a conversion or custom in-app event to AppsFlyer for attribution tracking.
Modify user-level attributes in AppsFlyer for audience segmentation.
Include a user in an AppsFlyer audience segment for retargeting campaigns.
Fires when Segment records a new event from web, mobile, server, or cloud app.
Triggers when a user is identified or their traits are modified in Segment.
Activates when a user enters or exits a computed audience in Segment.
Post a custom event to Segment with properties that route to downstream tools.
Modify user profile attributes across all connected destinations in Segment.
Include a user in a Segment Personas computed trait or audience for activation.
Unify mobile attribution and customer data without building custom pipelines. Start syncing AppsFlyer and Segment in minutes with Redbird AI.