Connect AppsFlyer and
Meta Ads with AI

Redbird AI automates the flow between your mobile attribution platform and social advertising. Stop manually exporting conversion data, building audiences in spreadsheets, and updating campaign budgets based on stale ROAS metrics. Let AI sync attribution insights to Meta Ads in real-time.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync AppsFlyer conversion events to Meta Ads as server-side events

Automatically send post-install events from AppsFlyer to Meta Ads Conversions API. Redbird maps AppsFlyer event schemas to Meta's required parameters, enriches with attribution data, and ensures accurate iOS conversion tracking. Improves campaign optimization and attribution accuracy beyond pixel-only tracking.

Build Meta custom audiences from AppsFlyer high-value user cohorts

Identify users who hit LTV thresholds or complete key in-app events in AppsFlyer, then automatically create or update Meta custom audiences for retargeting. Redbird syncs mobile advertising IDs and hashed identifiers, maintaining audience freshness without manual CSV uploads. Powers lookalike campaigns based on your best users.

Alert growth teams when Meta campaign ROAS drops below AppsFlyer benchmarks

Monitor AppsFlyer attribution data for each Meta campaign and trigger alerts when day-7 or day-30 ROAS falls below target thresholds. Redbird compares real-time performance against historical benchmarks and sends detailed breakdowns to Slack or email. Enables fast budget reallocation before spend waste compounds.

Pause Meta ad sets automatically when AppsFlyer detects fraud spikes

When AppsFlyer flags campaigns with elevated fraud scores or invalid install patterns, Redbird immediately pauses the corresponding Meta ad sets. Monitors fraud indicators like install-to-event time, device farm signatures, and click injection patterns. Stops fraudulent spend within minutes, not days.

Enrich AppsFlyer reports with Meta campaign creative and audience metadata

Pull Meta Ads campaign structure, creative names, audience targeting parameters, and daily spend into AppsFlyer cohort analysis. Redbird joins Meta campaign metadata with AppsFlyer attribution data by campaign ID, enabling unified reporting across creative performance and user behavior. See which creative drives highest LTV without stitching CSVs.

Generate weekly LTV-to-CAC reports combining AppsFlyer and Meta Ads data

Automatically compile AppsFlyer lifetime value metrics with Meta Ads acquisition costs by campaign, ad set, and country. Redbird calculates payback periods, blended CAC, and cohort-level unit economics, then distributes formatted reports to stakeholders. Replaces hours of manual data pulls and pivot tables with scheduled intelligence.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize AppsFlyer and Meta Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both AppsFlyer's attribution schema and Meta's advertising data model, so you can automate workflows that normally require custom API development and constant maintenance.

AI that speaks AppsFlyer attribution and Meta campaign structure

Redbird automatically maps AppsFlyer event parameters, device identifiers, and revenue data to Meta's Conversions API format and custom audience schemas. It handles mobile advertising ID hashing, event deduplication across attribution windows, and Meta's required field transformations. When AppsFlyer updates cohort definitions or Meta changes audience matching rules, Redbird adapts without requiring you to rewrite integration code. The AI understands cost models, attribution windows, and conversion value schemas across both platforms.

AppsFlyer in-app events
Meta custom audiences
Server-side conversion events
Attribution window mapping
10×

faster than building custom AppsFlyer-to-Meta sync scripts

No API documentation, event mapping tables, or deduplication logic to maintain

Auto-generated reports

Redbird can pull from AppsFlyer and Meta Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Meta Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from AppsFlyer into Meta Ads, or from Meta Ads back into AppsFlyer. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in AppsFlyer or Meta Ads, then take action across your entire mobile marketing stack.

AppsFlyer
Triggers & Actions
Trigger

New install attributed to source

Fires when AppsFlyer attributes a new app install to a specific media source, campaign, or ad set.

Trigger

User completes in-app event

Triggers when a user completes a revenue event, registration, level completion, or custom conversion milestone.

Trigger

Campaign fraud score exceeds threshold

Activates when AppsFlyer's fraud detection flags a campaign with elevated install validation rejection rates.

Action

Send event to data warehouse

Push AppsFlyer attribution data, cohort metrics, or raw event streams to Snowflake, BigQuery, or Redshift.

Action

Add user to cohort

Programmatically add or remove users from AppsFlyer audience segments based on external triggers or conditions.

Action

Update postback configuration

Modify AppsFlyer postback URLs, event mapping, or partner integration settings via API.

Meta Ads
Triggers & Actions
Trigger

Campaign spend reaches threshold

Fires when a Meta campaign, ad set, or ad exceeds a specified daily or lifetime budget amount.

Trigger

Ad set performance changes

Triggers when CPA, ROAS, CTR, or conversion rate moves outside defined performance bounds for an ad set.

Trigger

Custom audience size updates

Activates when a Meta custom or lookalike audience reaches minimum viable size or changes by a set percentage.

Action

Create or update custom audience

Build new Meta custom audiences or append users to existing audiences using mobile ad IDs or hashed identifiers.

Action

Pause or activate ad sets

Programmatically pause underperforming ad sets or reactivate campaigns based on external performance signals.

Action

Send conversion event via Conversions API

Post server-side conversion events to Meta with full attribution data, bypassing browser pixel limitations.

AppsFlyer
+
Meta Ads

Ready to connect your stack?

See how Redbird AI can automate your AppsFlyer and Meta Ads workflows. Connect your mobile attribution data to campaign optimization in minutes, not sprints.

Get started → Book a demo