Sync mobile attribution data into your email campaigns automatically. Stop manually exporting install cohorts, building CSV-based segments, or chasing down campaign performance across disconnected dashboards. Redbird keeps your Mailchimp audiences in sync with AppsFlyer attribution and in-app behavior in real time.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Push AppsFlyer attribution data to Mailchimp tags and custom fields the moment users install. Build dynamic segments based on acquisition channel, campaign ID, or media source. Send tailored welcome sequences based on which ad creative or network brought each user in.
Watch for AppsFlyer in-app events like level completions, purchases, or content unlocks. Automatically add users to Mailchimp nurture flows when they demonstrate specific behaviors. Time email sends to match user lifecycle stage without manual list building.
Identify subscribers who clicked specific email campaign links or engaged with product announcements. Push those user cohorts back to AppsFlyer as custom audiences for mobile retargeting. Close the loop between email engagement and mobile app re-activation.
Pull lifetime value and ROAS metrics from AppsFlyer by user cohort. Automatically update Mailchimp segments to exclude users below LTV thresholds from high-touch campaigns. Focus email marketing spend on audiences with proven app monetization patterns.
Monitor the gap between AppsFlyer install attribution and Mailchimp subscription opt-ins by campaign. Surface cohorts with strong install volume but poor email capture rates. Flag onboarding friction points where acquisition spend isn't translating to owned channels.
Sync email open rates, click patterns, and content preferences from Mailchimp back to AppsFlyer as custom user attributes. Enable richer behavioral segmentation and personalization inside mobile campaigns. Build a unified view of cross-channel engagement without data warehouse gymnastics.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize AppsFlyer and Mailchimp with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands AppsFlyer's attribution models and event schemas alongside Mailchimp's audience structure — no need to map field names or wrangle API endpoints yourself.
Redbird natively interprets AppsFlyer's conversion funnels, media source taxonomies, and custom event parameters. It also understands Mailchimp's merge fields, segment logic, and automation triggers. Ask in plain language to sync install cohorts by campaign ID, enrich subscribers with LTV brackets, or build audiences from in-app purchase events — Redbird handles schema translation, field mapping, and API rate limits automatically.
faster than exporting CSVs and manually importing subscriber lists by campaign
Redbird can pull from AppsFlyer and Mailchimp simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Mailchimp.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from AppsFlyer into Mailchimp, or from Mailchimp back into AppsFlyer. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start from any install attribution, in-app event, or email engagement signal — then automate what happens next across both platforms.
Fires when AppsFlyer attributes a new app install to a specific campaign, media source, or ad network.
Triggers when a user completes a tracked action like purchase, signup, level completion, or custom milestone.
Activates when a user's calculated lifetime value crosses a defined revenue or engagement benchmark.
Build a new audience segment in AppsFlyer based on filters, behaviors, or imported user lists.
Enrich an existing user profile in AppsFlyer with custom fields, tags, or behavioral metadata.
Send a new in-app event to AppsFlyer to track cross-channel actions like email clicks or content engagement.
Fires when a contact joins a specific Mailchimp list, tag, or segment.
Triggers when a subscriber clicks a tracked link in an email campaign or automation.
Activates when a contact reaches a defined open rate, click frequency, or engagement score.
Update a contact's tags, groups, or audience memberships based on external data or behaviors.
Enrich subscriber profiles with custom data like LTV, acquisition source, or behavioral attributes.
Start a drip campaign or nurture sequence for a subscriber based on an external event or condition.
Sync AppsFlyer attribution data with Mailchimp audiences automatically. Stop managing install cohorts and subscriber segments by hand — let Redbird keep your mobile and email channels in sync.