Connect Apollo and
FullStory with AI

Sync Apollo outbound activity with FullStory session behavior to close the attribution loop. Stop manually matching prospect engagement to website sessions, exporting CSVs to understand which sequences drive conversion, or guessing which outbound touchpoints influence product usage.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich Apollo contacts with FullStory session behavior and engagement signals

When a FullStory session matches an Apollo contact, automatically enrich the contact record with session duration, pages visited, feature interactions, and friction events. Sales teams see how prospects actually engage with the product before outreach.

Trigger Apollo sequences when prospects hit product activation milestones in FullStory

When FullStory detects specific user behaviors—completed onboarding, reached a paywall, or abandoned checkout—automatically add contacts to targeted Apollo sequences. Outreach timing aligns with actual product intent signals instead of arbitrary delays.

Track which Apollo email sequences drive qualified product sessions and conversions

When contacts from Apollo sequences visit your site, tag their FullStory sessions with campaign, sequence, and touchpoint data. Product and RevOps teams measure which outbound campaigns drive engaged sessions versus bounces.

Alert sales reps when high-value prospects encounter UX friction or errors

When FullStory detects rage clicks, error messages, or failed form submissions from Apollo-sourced contacts, automatically create tasks or send alerts to assigned reps. Sales can intervene before frustration kills the deal.

Generate weekly reports correlating Apollo outbound activity with FullStory engagement metrics

Automatically compile reports showing which sequences, subject lines, and send times correlate with session depth, feature adoption, and conversion events. RevOps gets clear visibility into outbound-to-product attribution without manual data wrangling.

Segment FullStory sessions by Apollo contact attributes and engagement history

Push Apollo data—industry, company size, sequence stage, email engagement—into FullStory as user properties. Product teams analyze session behavior segmented by sales-qualified attributes and outbound campaign exposure.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Apollo and FullStory with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Apollo's contact and engagement schemas and FullStory's event and session data structures—no field mapping or API documentation required.

AI that understands sales engagement and session intelligence together

Redbird maps Apollo contact fields, sequence stages, email events, and campaign metadata to FullStory user properties, session attributes, and custom events. The AI knows how to match contacts across systems using email, domain, and UTM parameters, handles FullStory's nested event payloads, and structures Apollo engagement data for behavioral segmentation. No manual schema mapping or complex joins required.

Contact-to-session matching
Sequence stage attribution
Behavioral event enrichment
Multi-touch campaign tracking
10×

faster than building Apollo-to-FullStory attribution pipelines with custom scripts

No API authentication debugging, event payload transformation, or contact matching logic needed

Auto-generated reports

Redbird can pull from Apollo and FullStory simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Apollo or FullStory.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Apollo into FullStory, or from FullStory back into Apollo. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any Apollo campaign event or FullStory session behavior—Redbird handles the rest.

Apollo
Triggers & Actions
Trigger

Contact added to sequence

Fires when a prospect is enrolled in an Apollo email or call sequence.

Trigger

Email opened or link clicked

Fires when a contact opens an outbound email or clicks a tracked link.

Trigger

Contact replied to email

Fires when a prospect responds to an Apollo sequence email.

Action

Create or update contact

Add new contacts or enrich existing records with session and behavioral data.

Action

Add contact to sequence

Enroll prospects in targeted sequences based on product behavior signals.

Action

Create task for assigned rep

Generate sales tasks when prospects hit friction points or conversion events.

FullStory
Triggers & Actions
Trigger

Session started from known contact

Fires when a FullStory session begins from an identified email or domain.

Trigger

User completed conversion event

Fires when a user triggers a tracked conversion like signup, demo request, or purchase.

Trigger

Friction event detected

Fires when FullStory captures rage clicks, error messages, or dead clicks.

Action

Tag session with campaign data

Add Apollo sequence, campaign, and touchpoint metadata to FullStory sessions.

Action

Create custom user property

Push Apollo contact attributes into FullStory for behavioral segmentation.

Action

Send custom event

Log Apollo engagement milestones as FullStory events for unified timeline analysis.

Apollo
+
FullStory

Ready to connect your stack?

Start syncing Apollo outbound activity with FullStory session intelligence. Close the loop between sales engagement and product behavior without custom code or API complexity.

Get started → Book a demo