Connect Amplitude and Apollo with AI

Automatically sync product engagement data from Amplitude into Apollo to power smarter outbound. Stop manually exporting CSVs, copying user lists, or asking analytics teams to pull cohorts for sales campaigns.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync high-intent product users to targeted Apollo sequences automatically

When users hit engagement thresholds in Amplitude—like completing key workflows or reaching usage milestones—automatically add them to targeted Apollo sequences. Sales works qualified accounts while they're showing buying signals, not weeks later.

Enrich Apollo contacts with real-time product adoption and feature usage data

Push Amplitude behavioral segments and feature adoption metrics directly into Apollo contact records. Sales reps see which features prospects are using, when they last engaged, and what product gaps exist—right in their outbound workflow.

Create Amplitude cohorts from Apollo engagement metrics for closed-loop analysis

Sync Apollo email engagement, call logs, and sequence status back into Amplitude as user properties. Product and growth teams analyze how sales touchpoints correlate with product activation and retention without SQL joins.

Alert sales when expansion accounts show feature adoption signals

When existing customers in Apollo start using advanced features or increase engagement in Amplitude, automatically update Apollo tasks and sequence assignments. Account executives get real-time expansion alerts based on actual product behavior, not just login counts.

Build Apollo prospect lists from Amplitude retention cohorts and lifecycle stages

Automatically export Amplitude cohorts—power users, churned accounts, trial converters—as Apollo lists with full contact enrichment. Marketing and sales build ICP-matched lookalike audiences based on behavioral data, not just firmographics.

Track outbound campaign impact on product activation and trial conversion rates

Connect Apollo campaign membership and touchpoint data to Amplitude user journeys. Measure which sequences, messaging, and cadences drive not just replies, but actual product engagement and conversion—attribution that actually matters.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and Apollo with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Amplitude's event taxonomy, user properties, and cohort definitions alongside Apollo's contact schema, sequence logic, and engagement tracking—no transformation layer required.

AI that maps product behavior to sales intelligence

Redbird's AI reads Amplitude event schemas, custom properties, and cohort conditions, then intelligently maps them to Apollo contact fields, custom attributes, and list criteria. It understands how behavioral segments translate to sales context—turning 'completed onboarding' into outbound-ready signals, or mapping lifecycle stages to sequence eligibility. When field structures change in either system, Redbird adapts mappings automatically without breaking workflows.

Event property mapping
Cohort-to-list sync
Behavioral segmentation
Engagement scoring
10×

faster than exporting Amplitude cohorts and manually uploading to Apollo lists

No CSV downloads, field mapping spreadsheets, or waiting on data teams to write custom ETL

Auto-generated reports

Redbird can pull from Amplitude and Apollo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Apollo.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into Apollo, or from Apollo back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from product engagement events in Amplitude or sales activity in Apollo—Redbird handles the rest.

Amplitude
Triggers & Actions
Trigger

User enters behavioral cohort

Fires when a user qualifies for a specific Amplitude cohort based on engagement criteria or lifecycle stage.

Trigger

Feature adoption milestone reached

Triggers when a user completes a key feature workflow or hits usage thresholds you define.

Trigger

Retention status changes

Activates when a user moves between retention states—from active to at-risk, or dormant to reactivated.

Action

Create custom user property

Write behavioral scores, engagement flags, or sales context back into Amplitude user profiles.

Action

Add user to cohort

Programmatically add users to Amplitude cohorts based on Apollo engagement or sales stage changes.

Action

Track custom event

Log Apollo touchpoints—email opens, calls, meeting bookings—as Amplitude events for unified journey analysis.

Apollo
Triggers & Actions
Trigger

Contact added to sequence

Fires when a prospect or account enters a specific Apollo email or call sequence.

Trigger

Email engagement detected

Triggers on email opens, clicks, or replies within Apollo sequences or one-off campaigns.

Trigger

Contact stage updated

Activates when a contact's sales stage changes—from prospect to qualified, or engaged to opportunity.

Action

Add contact to list

Automatically add contacts to targeted Apollo lists based on Amplitude behavioral segments or product signals.

Action

Enrich contact record

Update Apollo contact fields with product engagement scores, feature usage data, or lifecycle attributes from Amplitude.

Action

Create task for account owner

Generate Apollo tasks for sales reps when product behavior indicates expansion opportunity or churn risk.

Amplitude
+
Apollo

Ready to connect your stack?

Sync Amplitude product data with Apollo sales intelligence in minutes. Stop exporting cohorts manually and start running outbound from real behavioral signals.

Get started → Book a demo