Automatically sync sales intelligence from Apollo into Braze customer profiles and campaigns. Stop manually exporting prospect data, updating user attributes in spreadsheets, or rebuilding audience segments every time your outbound team discovers new insights.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically update Braze customer profiles with Apollo email engagement, sequence status, and intent signals. Surface outbound sales activity directly in your lifecycle marketing platform so retention teams can personalize messaging based on prospect behavior.
Automatically enroll contacts into targeted Braze nurture flows when they hit engagement thresholds in Apollo sequences. Bridge outbound prospecting and lifecycle marketing so high-intent leads receive coordinated messaging across both sales and marketing channels.
Pull verified company size, industry, technographics, and contact details from Apollo into Braze user attributes. Eliminate manual data entry and ensure your lifecycle campaigns segment on accurate, up-to-date firmographic intelligence from Apollo's 275M+ contact database.
Push email opens, clicks, and conversion events from Braze lifecycle campaigns into Apollo contact records. Give sales teams visibility into how prospects engage with marketing touchpoints so they can prioritize outreach based on complete multi-channel behavior.
Automatically create Apollo tasks or update contact fields when Braze detects key user behaviors like feature adoption, usage thresholds, or churn risk signals. Enable outbound teams to reach out proactively based on real-time product engagement patterns captured in Braze.
Automatically sync Apollo saved list membership, account attributes, and contact tags into Braze as custom attributes or event properties. Keep your lifecycle segmentation synchronized with your outbound team's latest targeting criteria without manual CSV uploads.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Apollo and Braze with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Apollo's sales intelligence schema and Braze's customer engagement data model, so you can connect outbound prospecting with lifecycle marketing automatically.
Redbird automatically maps Apollo contact fields, sequence stages, and engagement metrics to Braze user attributes, custom events, and segmentation properties. The AI handles schema translation between Apollo's B2B sales data structure and Braze's event-driven customer profile format, matching contact records across systems and transforming engagement signals into the right event shape for Canvas workflows. No need to manually document field mappings or write transformation logic for every new attribute.
faster than exporting Apollo lists and uploading CSVs to Braze
Redbird can pull from Apollo and Braze simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Apollo or Braze.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Apollo into Braze, or from Braze back into Apollo. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any sales intelligence event in Apollo or customer engagement activity in Braze.
Trigger when a prospect is enrolled in an automated email sequence.
Trigger when a contact hits a specific number of email opens, clicks, or replies.
Trigger when a contact is added to a specific Apollo list or segment.
Add new contacts to Apollo or update existing records with enriched data.
Enroll a contact into a specific Apollo email sequence.
Write values to custom fields on Apollo contact records.
Trigger when a user reaches a specific step in a Braze Canvas workflow.
Trigger when a user performs a specific tracked event like feature usage or purchase.
Trigger when a user qualifies for a specific Braze audience segment.
Write or update custom attributes on Braze user profiles.
Log a custom event to a user's profile for segmentation or Canvas triggering.
Update user attributes to qualify them for specific Braze segments.
Sync Apollo sales intelligence with Braze customer engagement automatically. Stop manually bridging outbound prospecting and lifecycle marketing — let Redbird handle the data work.