Connect Amplitude and
TikTok Ads with AI

Sync product behavior insights directly into TikTok audience targeting. Stop manually exporting user cohorts, rebuilding audiences in ads manager, and guessing which product signals drive conversion. Redbird connects Amplitude's behavioral data to TikTok's campaign engine automatically.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync high-intent product users to TikTok custom audiences for retargeting

Automatically push Amplitude behavioral cohorts—users who completed onboarding, hit usage milestones, or churned—into TikTok Ads as custom audiences. Keep audience membership fresh as user behavior changes, ensuring retargeting campaigns always reflect current product engagement.

Build lookalike audiences from high-LTV user segments identified in Amplitude

Send Amplitude segments of power users, premium converters, or retention champions to TikTok as seed audiences for lookalike modeling. Let TikTok's algorithm find similar users while your product data defines what 'high-value' actually means.

Push TikTok ad engagement and conversion data back into Amplitude for attribution

Flow campaign performance, click events, and conversion metrics from TikTok Ads into Amplitude as custom events. Analyze how TikTok-acquired users behave differently, measure feature adoption by campaign source, and connect ad spend to product outcomes.

Suppress active product users from TikTok acquisition campaigns automatically

Exclude Amplitude segments of existing active users from new user acquisition campaigns in TikTok. Stop wasting ad spend retargeting people already using your product, with suppression lists that update as engagement data flows in.

Alert growth teams when TikTok campaign cohorts show poor retention signals

Monitor retention curves and activation rates in Amplitude for users acquired via specific TikTok campaigns. Trigger Slack alerts when a campaign's cohort underperforms benchmarks, enabling faster creative iteration or budget reallocation before spending more.

Generate weekly reports comparing TikTok campaign performance to product engagement metrics

Combine TikTok Ads spend, impressions, and click data with Amplitude retention, feature usage, and revenue events. Build automated reports showing which campaigns drive users who actually stick, not just users who click.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and TikTok Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Amplitude's event taxonomies, user properties, and cohort definitions alongside TikTok's audience structures, campaign hierarchies, and conversion tracking—no manual field mapping required.

AI that speaks both product analytics and ad platform schemas

Redbird automatically maps Amplitude user properties and behavioral segments to TikTok's custom and lookalike audience formats. It recognizes when a cohort definition changes, handles TikTok's audience size thresholds, and translates Amplitude event streams into TikTok conversion events. The integration understands campaign structures, ad group targeting rules, and how to join ad performance data back to Amplitude user timelines without losing attribution context.

Behavioral cohort syncing
Custom audience management
Conversion event mapping
Cross-platform attribution
10×

faster than exporting CSVs, uploading to TikTok, and manually tracking which segments map to which audiences

No custom ETL scripts, audience ID spreadsheets, or weekly manual cohort refreshes

Auto-generated reports

Redbird can pull from Amplitude and TikTok Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or TikTok Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into TikTok Ads, or from TikTok Ads back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any behavioral insight in Amplitude or campaign event in TikTok—Redbird handles the rest across your stack.

Amplitude
Triggers & Actions
Trigger

User enters behavioral cohort

Fire when a user meets criteria for a retention, engagement, or conversion segment in Amplitude.

Trigger

Cohort size crosses threshold

Trigger when an Amplitude segment reaches minimum viable audience size for ad targeting.

Trigger

Feature adoption metric changes

Detect when usage of a specific feature spikes or drops for a defined user group.

Action

Export segment to data warehouse

Push Amplitude cohort definitions and membership lists to your data warehouse for cross-tool analysis.

Action

Tag users with custom properties

Append new user properties in Amplitude based on external data from TikTok or other platforms.

Action

Create or update chart annotations

Mark Amplitude charts with campaign launch dates, creative changes, or audience sync events.

TikTok Ads
Triggers & Actions
Trigger

Campaign spend exceeds threshold

Fire when daily or lifetime spend on a TikTok campaign crosses a defined budget level.

Trigger

Ad creative performance drops

Trigger when video view rate, CTR, or conversion rate falls below benchmarks for active ads.

Trigger

New conversion event recorded

Detect when TikTok tracks a conversion from a user clicking or viewing an ad.

Action

Create or update custom audience

Build new TikTok audiences or refresh membership lists from external segment data.

Action

Pause underperforming ad groups

Automatically stop ad groups that fail to meet CPA, ROAS, or engagement benchmarks.

Action

Add users to suppression list

Exclude specific user sets from targeting across campaigns to prevent ad waste.

Amplitude
+
TikTok Ads

Ready to connect your stack?

Sync Amplitude behavioral insights to TikTok Ads targeting in minutes. Start closing the loop between product engagement and campaign performance without building custom pipelines.

Get started → Book a demo