Sync product analytics and web analytics data bidirectionally without building custom ETL pipelines. Stop manually reconciling event taxonomies, exporting CSVs to compare conversion funnels, or wrestling with API limits to keep both platforms aligned.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push high-value user segments identified in Amplitude—like power users or feature adopters—into GA4 as custom audiences. Enable marketing teams to target these cohorts in Google Ads and Display campaigns without manual CSV uploads or audience rebuilds.
Flow GA4 traffic source, campaign, and medium parameters into Amplitude user properties automatically. Product teams can analyze how different acquisition channels correlate with feature adoption, retention curves, and long-term engagement patterns.
Map and normalize event names across both platforms when teams use different taxonomies—like 'purchase_completed' in Amplitude versus 'purchase' in GA4. Keep conversion funnel analysis consistent without manual translation tables or documentation drift.
Automatically merge GA4 session attribution with Amplitude's granular product interaction data into comprehensive funnel reports. Show complete user journeys from first marketing touchpoint through in-app feature usage and conversion, without toggling between platforms.
Monitor for mismatches where GA4 pageviews surge but Amplitude shows minimal actual feature interaction. Surface potential tracking gaps, UX friction points, or bot traffic before they skew product decisions.
Push A/B test group assignments from Amplitude experiments into GA4 as custom dimensions automatically. Analyze how product experiments impact downstream marketing metrics like bounce rate, session duration, and ad conversion without manual tagging coordination.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amplitude and Google Analytics (GA4) with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird's AI understands both Amplitude's event stream architecture and GA4's measurement protocol, automatically mapping behavioral properties, user identifiers, and event schemas across platforms.
Redbird automatically translates between Amplitude's user properties, event properties, and group properties and GA4's custom dimensions, metrics, and parameters—no schema mapping spreadsheets required. Our AI recognizes common entity relationships like user_id to client_id mappings, normalizes timestamp formats between platforms, and handles nested event property structures that don't map 1:1. When event taxonomies diverge, Redbird suggests intelligent mappings based on property similarity and business logic.
faster than building custom scripts to sync cohorts and reconcile event schemas between platforms
Redbird can pull from Amplitude and Google Analytics (GA4) simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Google Analytics (GA4).
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amplitude into Google Analytics (GA4), or from Google Analytics (GA4) back into Amplitude. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any behavioral event in Amplitude or traffic event in GA4, then take action across your entire analytics stack.
Trigger when a user qualifies for a saved Amplitude cohort based on behavioral criteria or lifecycle stage.
Fire when a user or account hits a specific feature usage threshold or completes an onboarding sequence.
Detect when day-N retention rates for a specific cohort move above or below defined thresholds.
Write new user properties or update existing ones in Amplitude based on external data sources.
Programmatically add users to Amplitude cohorts based on events or attributes from other systems.
Push filtered Amplitude event streams to warehouses, marketing platforms, or custom endpoints automatically.
Trigger when GA4 logs a key conversion event like purchase, sign_up, or custom goal completion.
Fire when session volume from a specific source, medium, or campaign crosses defined traffic thresholds.
Detect when engagement metrics like average session duration or scroll depth decline for specific pages or sections.
Build and update GA4 audiences based on behavioral criteria, cohorts, or external segment definitions.
Log custom GA4 events with specific parameters and user properties via Measurement Protocol.
Set or modify GA4 user properties to enrich profiles with data from product analytics or CRM systems.
Stop treating Amplitude and GA4 as separate analytics silos. Redbird keeps your product analytics and web analytics aligned automatically, so your teams work from a unified view of user behavior.