Connect Amplitude and
Charles River with AI

Sync product analytics with investment management workflows automatically. Stop manually exporting user behavior data, reconciling engagement metrics with client reporting, or building custom pipelines between your product analytics and trading systems.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync client portal engagement metrics to portfolio management workflows

Track how portfolio managers and clients interact with your investment platform in Amplitude, then automatically sync engagement data to Charles River for client relationship scoring. Surface product adoption patterns alongside portfolio holdings to inform client service strategies.

Enrich trading activity data with product feature usage analytics

Pull order management and trade execution data from Charles River and enrich it with Amplitude behavioral cohorts. Understand which portfolio managers use specific platform features most actively and correlate trading patterns with product engagement.

Alert product teams when trading desk engagement drops below thresholds

Monitor user session frequency and feature interaction rates in Amplitude for trading desk users. Trigger alerts when engagement patterns suggest workflow friction or underutilized Charles River modules that need product attention.

Automate client portal usage reports with portfolio performance context

Combine Amplitude dashboard usage metrics with Charles River portfolio analytics to create comprehensive client engagement reports. Automatically correlate platform adoption with AUM trends and trading activity for relationship reviews.

Capture compliance workflow completion rates from Charles River to product analytics

Send pre-trade and post-trade compliance check events from Charles River into Amplitude as custom events. Analyze compliance workflow efficiency, identify bottlenecks, and measure the impact of product changes on regulatory processes.

Sync A/B experiment cohorts to client segmentation in investment workflows

Export behavioral segments and experiment groups from Amplitude directly into Charles River client hierarchies. Target specific portfolio management workflows or reporting formats based on validated product preferences and usage patterns.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amplitude and Charles River with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Amplitude's event taxonomy and behavioral schemas and Charles River's order management, compliance, and portfolio data structures to create intelligent automation without custom development.

AI that speaks product analytics and investment management

Redbird's AI maps Amplitude user properties, event attributes, and cohort definitions to Charles River's client hierarchies, portfolio structures, and workflow metadata. It understands how to reconcile user identifiers across systems, transform engagement metrics into business context relevant to asset management, and handle the complexity of matching behavioral segments with portfolio manager assignments and client relationships. No need to write transform logic or maintain field mapping documentation.

Event property mapping
User cohort sync
Portfolio context enrichment
Client hierarchy alignment
10×

faster than building custom ETL between product analytics and investment management systems

No API documentation reading, schema mapping tables, or data pipeline maintenance

Auto-generated reports

Redbird can pull from Amplitude and Charles River simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amplitude or Charles River.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amplitude into Charles River, or from Charles River back into Amplitude. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any user behavior event in Amplitude or any trading, compliance, or portfolio event in Charles River.

Amplitude
Triggers & Actions
Trigger

User enters behavioral cohort

When a portfolio manager or client enters a specific retention, engagement, or feature adoption cohort.

Trigger

A/B experiment reaches significance

When a product experiment achieves statistical significance for a key metric or conversion goal.

Trigger

Feature adoption rate changes

When usage of a specific dashboard, workflow, or module crosses a defined threshold or trend.

Action

Create custom event

Send structured events from Charles River workflows into Amplitude's event stream for analysis.

Action

Update user properties

Enrich Amplitude user profiles with portfolio assignment, AUM tier, or trading activity data.

Action

Add users to cohort

Programmatically add users to Amplitude behavioral cohorts based on Charles River data conditions.

Charles River
Triggers & Actions
Trigger

Order management event occurs

When a new order is created, modified, or executed through Charles River's OMS.

Trigger

Compliance check completes

When pre-trade or post-trade compliance validation runs for a specific portfolio or security.

Trigger

Portfolio analytics update

When performance metrics, risk calculations, or attribution analysis refreshes for client portfolios.

Action

Update client metadata

Enrich Charles River client records with product engagement scores or feature usage classifications.

Action

Create custom workflow tag

Apply behavioral segment labels to orders, portfolios, or client accounts for operational context.

Action

Trigger compliance report

Generate ad-hoc compliance or portfolio reports enriched with product usage and engagement data.

Amplitude
+
Charles River

Ready to connect your stack?

See how Redbird connects Amplitude product analytics with Charles River investment workflows to eliminate manual data reconciliation and unlock behavioral insights across your fintech platform.

Get started → Book a demo