Automatically sync Amazon sales data with SPINS retail intelligence to get a complete view of your CPG performance across all channels. Stop manually reconciling Amazon metrics with specialty retail data, and let Redbird unify marketplace and scan data into one analytics workflow.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Pull Amazon Seller Central sales, inventory velocity, and unit metrics alongside SPINS natural/specialty channel data. Automatically calculate market share across all channels and identify where Amazon is over- or under-indexing versus brick-and-mortar. Surface unified reports that show total brand performance without manual CSV reconciliation.
Use SPINS market trend data, category growth rates, and competitor benchmarks to inform Amazon listing optimization. Automatically flag Amazon products in high-growth SPINS categories for increased ad spend or inventory allocation. Keep product positioning and messaging aligned with what's working in specialty retail.
Monitor when Amazon sales velocity for a SKU moves significantly faster or slower than its SPINS specialty retail performance. Trigger alerts when discrepancies suggest pricing issues, out-of-stock problems, or channel-specific demand shifts. Route notifications to category managers with context from both systems.
Automatically add new Amazon product listings to SPINS-based analytics workflows for unified new item tracking. Compare launch velocity on Amazon versus specialty retail rollout using consistent metrics. Build week-over-week performance reports that include both Amazon Seller Central and SPINS retail scan data.
Pull daily snapshots of Amazon sales, inventory, and account health metrics alongside SPINS retail scan data into a consolidated analytics environment. Maintain historical trend data across both channels with consistent SKU mapping and normalization. Enable long-term analysis of omnichannel CPG performance without manual exports.
Use SPINS retail pricing data and competitive benchmarks to inform Amazon pricing strategy. Automatically flag when Amazon prices drift too far from specialty retail norms or competitor positioning. Push recommended price changes to Amazon Seller Central based on unified channel analysis.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon Seller Central and SPINS with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both Amazon Seller Central's marketplace performance schemas and SPINS retail scan data structures, automatically mapping SKUs, normalizing metrics, and unifying CPG analytics across channels.
Redbird's AI natively parses Amazon Seller Central reports — sales, inventory, fulfillment, and account health data — and maps them to SPINS retail scan structures, category hierarchies, and market share calculations. It automatically reconciles product identifiers across systems, normalizes unit metrics and time periods, and handles the nuances of comparing direct-to-consumer marketplace data with retail point-of-sale scan data. No custom field mapping or manual SKU matching required.
faster omnichannel CPG reporting vs manual Amazon and SPINS reconciliation
Redbird can pull from Amazon Seller Central and SPINS simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or SPINS.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon Seller Central into SPINS, or from SPINS back into Amazon Seller Central. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any event in Amazon Seller Central or SPINS and automate actions across your entire CPG analytics stack.
Trigger when new Amazon sales data becomes available for a date range or product set.
Fire when product inventory drops below or rises above specified levels in Seller Central.
Detect when a new ASIN or SKU is added to your Amazon catalog.
Push price changes to Amazon listings based on external data or competitive analysis.
Modify available inventory levels for FBM products in Seller Central.
Extract order details, fulfillment status, and returns data for analysis workflows.
Trigger when new SPINS weekly sales data is available for tracked categories or brands.
Fire when SPINS releases new market trend or category performance analysis.
Detect significant shifts in brand or product market share within SPINS specialty retail data.
Pull sales, velocity, and distribution data for specific SKUs or categories from SPINS.
Extract competitor pricing, market share, and category positioning data.
Generate tailored retail performance reports for specific product segments or retail accounts.
Sync Amazon Seller Central with SPINS and unify your CPG analytics across marketplace and specialty retail. Redbird handles the data work so your team can focus on strategy.