Sync Amazon purchase data, order status, and inventory signals directly into Braze for personalized customer engagement. Stop manually exporting CSVs or building custom ETL pipelines to bridge your marketplace and marketing stack.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically sync order data and fulfillment events from Amazon Seller Central to Braze user profiles. Trigger personalized email and push campaigns when orders ship, deliver, or encounter delays. Keep customers informed without manual intervention.
Flow purchase history, product categories, and order frequency from Seller Central into Braze as custom attributes. Segment customers by product type and trigger timely replenishment messages based on typical consumption cycles. Drive repeat purchases automatically.
Monitor inventory levels and restock events in Amazon Seller Central, then trigger Braze campaigns to users who viewed or abandoned products. Send real-time notifications when popular items return to stock to capture demand.
Automatically update Braze user profiles when Amazon orders are returned or refunded. Exclude recently returned customers from upsell campaigns and trigger win-back flows tailored to their experience.
Push email open rates, campaign engagement scores, and channel preferences from Braze back into your Amazon analytics pipeline. Connect marketing performance to sales velocity and lifetime value for better attribution.
Combine Amazon order data with Braze campaign interaction history to analyze which lifecycle campaigns drive the highest GMV and repeat purchase rates. Automatically deliver performance summaries to Slack or email without building custom dashboards.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon Seller Central and Braze with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Amazon Seller Central's order structures, inventory feeds, and performance metrics alongside Braze's event schemas, user attributes, and campaign triggers.
Redbird maps Amazon's order line items, SKU attributes, fulfillment statuses, and account health metrics to Braze's user profiles, custom events, and segment criteria. Our AI handles nested product catalogs, multi-channel fulfillment states, and time-sensitive inventory signals without rigid field mapping. Transform marketplace transactional data into actionable customer engagement triggers across email, push, and in-app channels.
faster than exporting CSVs and uploading to Braze manually
Redbird can pull from Amazon Seller Central and Braze simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or Braze.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon Seller Central into Braze, or from Braze back into Amazon Seller Central. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start from any order, inventory, or customer event in Amazon Seller Central, or trigger actions from Braze campaign interactions.
Fires when a new order is received in Amazon Seller Central with customer and product details.
Triggers when an order's fulfillment status changes to shipped with tracking information.
Activates when SKU stock levels fall below defined thresholds or go out of stock.
Retrieve full order information including line items, pricing, and fulfillment method.
Pull product metadata, categories, pricing, and performance metrics for specific ASINs.
Extract sales, traffic, and conversion data for specified date ranges and product sets.
Fires when a user receives an email, push, or in-app message from a Braze campaign.
Triggers when a user opens an email sent through Braze with campaign and variant details.
Activates when a specific user behavior event is logged in Braze, such as product view or cart abandonment.
Write custom attributes to Braze user profiles including purchase history and product preferences.
Log purchase events with product details, revenue, and order metadata for campaign triggering.
Assign users to specific segments or update segment criteria based on Amazon activity.
Sync Amazon Seller Central and Braze in minutes. Turn marketplace transactions into personalized customer journeys without building custom integrations.