Connect Amazon Seller Central and
AppsFlyer with AI

Sync Amazon Seller Central sales data with AppsFlyer attribution to measure the full customer journey from app install to purchase. Stop manually reconciling sales reports with campaign data, exporting CSVs, or building custom ETL pipelines to understand mobile acquisition ROI.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Amazon order data to AppsFlyer for post-install revenue attribution

Automatically send completed Amazon orders to AppsFlyer as in-app events, matching customers by device ID or email. Measure which acquisition campaigns drive actual e-commerce purchases, not just app installs. Calculate true ROAS by attributing Amazon revenue to the original mobile ad source.

Build retargeting audiences from Amazon purchase behavior in AppsFlyer

Push Amazon order history, product categories, and purchase frequency into AppsFlyer as custom user properties. Create sophisticated audience segments based on actual buying patterns for mobile retargeting campaigns. Sync high-value customer cohorts identified in Seller Central to your acquisition platform.

Alert growth teams when mobile campaigns drive Amazon inventory spikes

Monitor AppsFlyer campaign performance and trigger notifications when specific channels drive unusual Amazon order volume. Get early warnings about inventory needs before stock-outs occur. Connect mobile attribution surges to fulfillment planning in real-time.

Generate weekly ROAS reports combining AppsFlyer spend with Amazon revenue

Automatically compile acquisition cost data from AppsFlyer campaigns and match it to Amazon sales by cohort, channel, and time period. Calculate blended CAC, LTV, and payback period across the mobile-to-marketplace funnel. Deliver executive dashboards without manual data wrangling.

Sync Amazon product catalog data to AppsFlyer for dynamic deep linking

Push product IDs, titles, images, and availability from Seller Central into AppsFlyer for personalized mobile ad experiences. Keep deep link parameters updated as inventory changes. Ensure mobile ads always reflect current catalog state and pricing.

Archive fraud patterns detected in AppsFlyer against Amazon order anomalies

Cross-reference AppsFlyer fraud detection events with suspicious Amazon order patterns like high return rates or account violations. Build a unified fraud intelligence database combining mobile attribution signals with e-commerce behavior. Identify coordinated fraud across app installs and marketplace purchases.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Seller Central and AppsFlyer with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Amazon Seller Central's order structures, SKU hierarchies, and seller metrics alongside AppsFlyer's attribution models, event schemas, and cohort definitions.

AI that knows both e-commerce operations and mobile attribution

Redbird automatically maps Amazon order IDs to AppsFlyer device IDs, reconciles timestamp differences between fulfillment events and app sessions, and handles currency conversions across marketplace regions. The platform understands how to join FBA inventory data with campaign performance metrics, match product ASINs to deep link parameters, and normalize Amazon's settlement reports with AppsFlyer's revenue events. No manual field mapping or transformation logic required.

Order-to-event matching
Multi-currency reconciliation
ASIN-to-campaign joins
Cohort-based attribution
10×

faster than building custom integrations between Seller Central APIs and AppsFlyer's data locker

No S3 buckets, Lambda functions, or manual CSV exports required

Auto-generated reports

Redbird can pull from Amazon Seller Central and AppsFlyer simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or AppsFlyer.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Seller Central into AppsFlyer, or from AppsFlyer back into Amazon Seller Central. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any event in Amazon Seller Central or AppsFlyer—from new orders to attribution windows closing.

Amazon Seller Central
Triggers & Actions
Trigger

New order placed

Fires when a customer completes a purchase on Amazon for any of your products.

Trigger

Inventory level drops below threshold

Triggers when stock quantity for a SKU falls below your defined reorder point.

Trigger

Product review posted

Activates when a new customer review or rating appears on any product listing.

Action

Update product pricing

Modify list price or sale price for specific ASINs based on external signals.

Action

Adjust inventory quantity

Change available stock levels for FBM listings to reflect external inventory systems.

Action

Export sales report

Generate and retrieve settlement, order, or inventory reports for specified date ranges.

AppsFlyer
Triggers & Actions
Trigger

Install attributed to campaign

Fires when AppsFlyer attributes a new app install to a specific ad network or channel.

Trigger

In-app purchase event recorded

Triggers when a user completes a revenue-generating action within the mobile app.

Trigger

Fraud detected on install

Activates when AppsFlyer's fraud protection flags a suspicious install or engagement.

Action

Send custom in-app event

Push server-to-server events to AppsFlyer for attribution and analytics tracking.

Action

Update user properties

Enrich user profiles with custom attributes for segmentation and retargeting.

Action

Create audience segment

Build and sync custom cohorts based on behavioral or transactional criteria.

Amazon Seller Central
+
AppsFlyer

Ready to connect your stack?

Start automating the flow between Amazon Seller Central and AppsFlyer. Measure true mobile-to-marketplace ROI without building custom integrations or hiring data engineers.

Get started → Book a demo