Connect Amazon Ads and
Power BI with AI

Redbird AI syncs your Amazon Ads campaign data directly into Power BI dashboards — no more CSV exports, manual data pulls, or stale reports. Keep your advertising performance metrics updated automatically so your team can focus on optimization, not data wrangling.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync daily Amazon Ads campaign performance into Power BI dashboards

Automatically pull campaign-level metrics including spend, impressions, clicks, ACOS, and ROAS from Amazon Ads every morning. Update your Power BI dashboards with fresh data so stakeholders see current performance without manual refreshes. Keep historical trends intact for month-over-month and year-over-year comparisons.

Build unified advertising dashboards combining Amazon Ads with other channels

Stream Amazon Ads metrics into Power BI alongside Google Ads, Meta, and other paid media data. Create single-pane dashboards comparing ROAS, CPA, and attribution across all advertising channels. Enable marketing teams to allocate budget based on cross-channel performance without switching between platforms.

Track Sponsored Products and Sponsored Brands performance by product category

Automatically segment Amazon Ads data by campaign type, product category, and ASIN in Power BI. Build reports showing which product lines drive the best advertising efficiency. Surface insights on keyword performance and placement effectiveness without manual tagging or spreadsheet pivots.

Alert teams when ACOS exceeds thresholds on high-spend campaigns

Monitor Amazon Ads campaigns in Power BI and trigger alerts when advertising cost of sale climbs above target thresholds. Route notifications to account managers for immediate bid adjustments. Prevent budget waste by catching performance degradation within hours, not days.

Archive monthly Amazon Ads performance data for long-term trend analysis

Capture daily snapshots of campaign metrics, keyword bids, and placement performance from Amazon Ads. Store historical data in Power BI datasets for seasonal comparisons and multi-year trend analysis. Maintain complete audit trails even as campaigns are paused or archived in Amazon Ads.

Enrich Amazon Ads data with product margins and inventory levels in Power BI

Combine Amazon Ads performance metrics with product cost data, margin calculations, and inventory status from your ERP or data warehouse. Build profitability dashboards showing true ROI after accounting for COGS and fulfillment costs. Identify which campaigns drive profitable sales versus revenue alone.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Ads and Power BI with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Amazon Ads campaign structures and Power BI data models — from Sponsored Products hierarchies to DAX table relationships — so your advertising data flows into dashboards ready for analysis.

AI that speaks Amazon Ads and Power BI natively

Redbird maps Amazon Ads campaign types, ad groups, targeting types, and attribution models to Power BI dimension tables and fact schemas automatically. It recognizes metrics like ACOS, ROAS, and attributed sales, handles date grain mismatches between hourly ad delivery and daily reporting tables, and maintains relationships between campaigns, keywords, and ASINs. The AI adapts when you add new campaign types or restructure your Power BI semantic model without breaking existing dashboards.

Campaign & keyword hierarchy mapping
ACOS and ROAS metric normalization
Date grain alignment across systems
ASIN-level performance tracking
10×

faster than building custom ETL pipelines for Amazon Ads to Power BI

No Python scripts, API credential management, or scheduled refresh debugging required

Auto-generated reports

Redbird can pull from Amazon Ads and Power BI simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or Power BI.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Ads into Power BI, or from Power BI back into Amazon Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from campaign changes in Amazon Ads or dataset refreshes in Power BI — Redbird connects both directions.

Amazon Ads
Triggers & Actions
Trigger

Campaign daily performance updated

Fires when Amazon Ads refreshes yesterday's campaign metrics including spend, clicks, sales, and ACOS.

Trigger

ACOS exceeds target threshold

Triggers when advertising cost of sale crosses defined limits for specific campaigns or ad groups.

Trigger

New Sponsored Products campaign created

Detects when marketing teams launch new campaigns in Amazon Ads requiring dashboard additions.

Action

Retrieve campaign performance metrics

Pulls spend, impressions, clicks, conversions, and attributed sales data for specified date ranges and campaigns.

Action

Fetch keyword-level bid and performance data

Extracts keyword targeting performance including search term reports and placement breakdowns.

Action

Get ASIN-level advertising attribution

Collects product-specific advertising metrics showing which ASINs benefit most from ad spend.

Power BI
Triggers & Actions
Trigger

Dataset refresh completed

Fires when Power BI finishes refreshing datasets, signaling updated data is available for downstream workflows.

Trigger

Dashboard threshold alert triggered

Detects when metrics displayed in Power BI cross defined alert conditions set by business users.

Trigger

Report subscription delivered

Triggers when Power BI sends scheduled report emails, enabling follow-up automation based on report delivery.

Action

Update dataset with new rows

Appends fresh Amazon Ads performance data to existing Power BI tables without full dataset replacement.

Action

Refresh semantic model tables

Triggers on-demand refresh of Power BI datasets to reflect latest advertising metrics immediately.

Action

Create or update dataflow entities

Populates Power BI dataflows with transformed Amazon Ads data for reuse across multiple reports and dashboards.

Amazon Ads
+
Power BI

Ready to connect your stack?

Stop exporting Amazon Ads reports to CSV and manually refreshing Power BI datasets. Redbird keeps your advertising dashboards current automatically so your team can focus on campaign optimization instead of data plumbing.

Get started → Book a demo