Automate the flow of Amazon advertising data into your Azure analytics warehouse. Stop manually exporting campaign reports, reconciling spend data across tools, and rebuilding broken data pipelines every time Amazon changes their API.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull Sponsored Products, Sponsored Brands, and display campaign metrics into Synapse tables. Keep ACOS, ROAS, impressions, clicks, and spend data current without manual CSV exports. Update dimensional tables with campaign hierarchy and targeting details.
Merge Amazon Ads performance with order data, inventory levels, and product catalog information already in Synapse. Create a single source of truth for advertising ROI analysis across your entire Azure data stack.
Feed daily budget consumption, pacing alerts, and forecast data into your centralized analytics layer. Power Power BI dashboards and executive reports with live advertising spend against targets.
Preserve granular campaign performance history beyond Amazon's retention windows. Store keyword-level bid history, search term reports, and placement data in Synapse for year-over-year trend analysis and ML model training.
Monitor aggregated Amazon Ads performance in Synapse and trigger notifications when efficiency metrics fall outside targets. Catch budget overruns and underperforming campaigns based on your warehouse analytics, not just Amazon's native alerts.
Run advanced analytics and machine learning in Azure Synapse to generate keyword bid adjustments based on conversion patterns, inventory levels, and margin data. Automate bid updates in Amazon Ads campaigns based on your proprietary models.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon Ads and Azure Synapse with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Amazon Ads campaign structures and Azure Synapse table schemas, so you can sync advertising data without writing pipeline code or managing API credentials.
Redbird maps Amazon Ads entities—campaigns, ad groups, keywords, search terms, product targets—to Synapse tables automatically. We handle campaign hierarchy relationships, attribute data types, and dimensional modeling patterns. When Amazon adds new metrics or changes field names, Redbird adapts your pipelines without breaking downstream reports. No more brittle API scripts or manual schema migrations.
faster than building custom ETL from Amazon Ads API to Synapse
Redbird can pull from Amazon Ads and Azure Synapse simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or Azure Synapse.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon Ads into Azure Synapse, or from Azure Synapse back into Amazon Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from campaign changes in Amazon Ads or new data arriving in Azure Synapse—Redbird connects both directions.
Trigger when daily, weekly, or custom date range performance data is ready from Amazon Ads.
Fire when advertising cost of sale crosses defined efficiency targets for any campaign or ad group.
Detect when marketing teams launch new Sponsored Products or Sponsored Brands campaigns.
Modify bids for specific keywords or targets based on performance signals or warehouse analytics.
Change daily budget allocations across campaigns programmatically based on pacing and performance.
Automatically disable ad groups that fall below ROAS or conversion thresholds identified in analysis.
Trigger when fresh data lands in designated Synapse tables from any upstream source.
Fire when a scheduled Synapse query returns results matching specific business logic conditions.
Detect when Synapse integration pipelines finish processing data loads or transformations.
Run predefined SQL logic in Synapse to transform, aggregate, or validate incoming Amazon Ads data.
Insert or upsert Amazon Ads metrics into enterprise warehouse tables with proper data types and partitioning.
Update pre-aggregated reporting views that combine Amazon Ads data with other warehouse sources.
Connect Amazon Ads and Azure Synapse in minutes. Automate the advertising data pipelines your analytics team needs without writing integration code or managing infrastructure.