Redbird AI automates the flow of behavioral data, customer segments, and attribution insights from Adobe Analytics into Azure Synapse. Stop writing custom extraction scripts, managing API limits, and stitching together hourly export jobs—let AI handle the pipeline so your data team can focus on analysis.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically extract clickstream, page view, and custom event data from Adobe Analytics and load it into dedicated Synapse tables. Redbird handles pagination, schema mapping, and incremental updates so your warehouse always has fresh behavioral data for SQL analysis.
Pull segment membership data and behavioral attributes from Adobe Analytics into Azure Synapse to join with CRM, transaction, and support data. Build unified customer profiles and propensity models that combine web behavior with enterprise datasets.
Stream raw Adobe Analytics hit-level data into Azure Synapse for compliance, historical analysis, and data lake integration. Redbird manages the continuous export process and ensures complete data lineage for audit trails.
Automatically move conversion attribution, channel performance, and funnel metrics from Adobe Analytics into Synapse tables optimized for Power BI. Refresh dashboards with the latest campaign data without manual CSV exports or overnight batch jobs.
Send audience segments, propensity scores, and customer attributes calculated in Azure Synapse back into Adobe Analytics as custom dimensions. Activate machine learning insights directly within your analytics and personalization workflows.
Monitor Adobe Analytics for sudden traffic spikes, conversion drops, or segment size changes and automatically kick off Synapse pipelines for deeper investigation. Redbird watches your analytics metrics and launches diagnostic queries when thresholds are breached.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Adobe Analytics and Azure Synapse with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Adobe Analytics dimensions, eVars, and segment definitions alongside Azure Synapse table schemas, distribution keys, and partitioning strategies.
Redbird's AI maps Adobe Analytics custom events, props, eVars, and calculated metrics to Synapse table structures automatically. It understands dimension hierarchies, visit vs. visitor scope, segment logic, and how to efficiently load time-series behavioral data into distributed Synapse tables. No need to manually document Adobe's report suite schema or write SQL to translate Analytics data models—Redbird handles the transformation logic and keeps mappings in sync as your tracking evolves.
faster than building custom Adobe Analytics API extractors and Synapse loaders
Redbird can pull from Adobe Analytics and Azure Synapse simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or Azure Synapse.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Adobe Analytics into Azure Synapse, or from Azure Synapse back into Adobe Analytics. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automation workflows from any event in Adobe Analytics or Azure Synapse and let Redbird handle the rest.
Fires when Adobe Analytics completes processing for a new hourly or daily batch of behavioral data.
Triggers when users enter or exit a defined Adobe Analytics segment based on behavioral criteria.
Detects when revenue, orders, or custom conversion events exceed or drop below specified targets.
Extract event-level clickstream data including all custom variables, timestamps, and visitor identifiers.
Retrieve segment rules and current user lists for analysis or activation in other systems.
Query campaign performance, channel attribution, and conversion path data for specified date ranges.
Fires when a data integration, transformation, or analytics pipeline finishes running in Azure Synapse.
Triggers when fresh data arrives in specified Synapse tables from ETL processes or external sources.
Detects when scheduled SQL or Spark queries identify anomalies, trends, or conditions requiring action.
Insert or upsert behavioral data, segments, or metrics into Synapse tables with proper distribution.
Trigger data integration, transformation, or analytical workflows in response to Adobe Analytics events.
Write Adobe Analytics data to Parquet or Delta Lake formats in Azure Data Lake for unified analytics.
See how Redbird AI can sync Adobe Analytics behavioral data to Azure Synapse and eliminate manual ETL work. Connect your analytics and warehouse in minutes, not months.