Sync The Trade Desk campaign performance with Walmart Marketplace sales data automatically. Stop manually matching ad spend to SKU-level outcomes, exporting CSVs to measure retail media ROI, or building custom scripts to connect programmatic buys with marketplace performance.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull campaign delivery metrics from The Trade Desk and match them to product-level sales data from Walmart Marketplace. Surface which programmatic tactics drive the highest conversion rates and basket values across your catalog.
Monitor Walmart Marketplace inventory levels in real time and trigger notifications when stock runs low on products receiving programmatic ad spend. Prevent wasted impressions on out-of-stock SKUs and protect campaign ROAS.
Push Walmart Marketplace customer search queries, product views, and purchase history back into The Trade Desk as custom audience signals. Build smarter retargeting and lookalike segments based on actual retail behavior, not just ad engagement.
Automatically compile The Trade Desk impression, reach, and frequency data alongside Walmart order volumes, revenue, and new-to-brand metrics. Deliver unified reports showing true incremental lift from programmatic investment without manual data wrangling.
Monitor Walmart Marketplace competitive pricing and margin changes, then automatically adjust or pause corresponding Trade Desk campaigns when products drop below target profit margins. Protect ad budget from driving unprofitable sales.
Capture and store all creative variations, targeting parameters, and performance metrics from The Trade Desk campaigns tied to new Walmart Marketplace listings. Build a historical record linking ad creative decisions to first-week sales velocity and search rank movement.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize The Trade Desk and Walmart Marketplace with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both The Trade Desk's programmatic campaign structure and Walmart Marketplace's seller data model, so you can connect ad delivery to retail outcomes without transformation layers.
Redbird maps The Trade Desk advertiser IDs, campaign groups, line items, and creative rotations to Walmart item IDs, categories, and fulfillment types automatically. It understands how to join impression pixels with SKU-level purchase events, normalize timestamp formats across platforms, and attribute sales lift to specific audience tactics. No need to build custom ETL pipelines or maintain brittle API scripts that break when either platform updates their schema.
faster than building custom integrations between DSP reporting and marketplace seller APIs
Redbird can pull from The Trade Desk and Walmart Marketplace simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either The Trade Desk or Walmart Marketplace.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from The Trade Desk into Walmart Marketplace, or from Walmart Marketplace back into The Trade Desk. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any campaign event in The Trade Desk or any marketplace activity in Walmart, and take action in either system automatically.
Trigger when a Trade Desk campaign hits a specified impression, spend, or reach milestone.
Detect when CTR, VCR, or conversion rate deviates significantly from baseline for any audience segment.
Fire when new display, video, or audio creative assets are added to a campaign or line item.
Adjust daily or total budgets for specific line items based on external performance signals.
Turn audience targeting on or off for campaigns based on inventory, pricing, or sales conditions.
Pull current delivery, pacing, and outcome metrics for specified campaigns into downstream systems.
Trigger when any SKU's available inventory crosses a defined threshold or goes out of stock.
Fire when a Walmart customer completes a purchase for any item receiving programmatic ad support.
Detect when your product's price changes or search ranking position moves up or down for key terms.
Modify titles, descriptions, or attributes on Walmart listings to align with active campaign messaging.
Shift stock between Walmart distribution points based on regional campaign performance patterns.
Extract order volume, revenue, and organic search metrics for products tied to active ad campaigns.
Connect The Trade Desk and Walmart Marketplace with Redbird AI and start automating retail media attribution, inventory-aware campaign optimization, and closed-loop reporting today.