Sync Walmart retail performance data directly into your programmatic campaigns. Stop manually exporting sales reports and updating audience segments — let Redbird AI connect your retail media insights to campaign optimization automatically.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Walmart Luminate detects accelerating sales for specific SKUs, automatically refresh Trade Desk audience segments to increase bid modifiers for high-velocity product campaigns. Ensures your programmatic spend follows real-time retail momentum without manual segment updates.
Pull Walmart Luminate basket behavior and in-store conversion data into Trade Desk campaign reporting to understand which programmatic tactics drive actual retail sales. Combines digital impression data with point-of-sale outcomes for true retail media attribution.
Monitor Walmart Luminate supply chain data and automatically adjust Trade Desk campaign budgets when inventory drops below target levels or overstock situations emerge. Prevents wasted ad spend on out-of-stock products and capitalizes on inventory surpluses.
Push impression, reach, and frequency metrics from Trade Desk campaigns into Walmart Luminate to correlate ad exposure with store-level sales performance. Enables CPG brands to measure incrementality and optimize media mix across retail channels.
Compare Trade Desk category-level investment with Walmart Luminate point-of-sale trends and send alerts when programmatic spend doesn't align with actual retail velocity. Helps media teams stay synchronized with in-store performance patterns.
Automatically compile Trade Desk campaign performance alongside Walmart Luminate shopper profile data, basket composition, and category share insights. Delivers unified retail media reporting that connects programmatic activity to retail outcomes without manual data assembly.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize The Trade Desk and Walmart Luminate with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both The Trade Desk's programmatic campaign structure and Walmart Luminate's retail data models, so you can connect advertising performance to point-of-sale reality without custom API work.
Redbird automatically recognizes The Trade Desk's advertiser IDs, campaign hierarchies, line item structures, and impression data schemas. It also understands Walmart Luminate's SKU-level sales, basket metrics, inventory feeds, and shopper segmentation data. Our AI handles the schema mapping between programmatic event streams and retail data warehouses — matching campaign metadata to product hierarchies, syncing time zones across systems, and normalizing metrics so your retail media teams get accurate closed-loop measurement.
faster retail media reporting than manual CSV exports and pivot tables
Redbird can pull from The Trade Desk and Walmart Luminate simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either The Trade Desk or Walmart Luminate.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from The Trade Desk into Walmart Luminate, or from Walmart Luminate back into The Trade Desk. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any campaign event in The Trade Desk or retail data update in Walmart Luminate.
Fires when a Trade Desk campaign hits specific CTR, conversion rate, or spend thresholds.
Triggers when campaigns or line items are created in The Trade Desk workspace.
Fires when first-party or third-party audience segments are modified or refreshed.
Programmatically adjust budget caps or pacing for specific campaigns based on external signals.
Add or remove audience segments from active line items to refine targeting strategy.
Automatically change campaign status based on inventory, performance, or business rules.
Fires when Walmart Luminate detects significant acceleration or deceleration in product sales.
Triggers when store or distribution center inventory levels hit predefined min or max thresholds.
Fires when Walmart Luminate publishes updated point-of-sale or shopper behavior data.
Pull specific category sales, share, or basket metrics from Walmart Luminate on demand.
Fetch shopper profile and purchase pattern data for specific SKUs or categories.
Extract current inventory levels and distribution metrics for analysis or reporting workflows.
Stop manually reconciling Trade Desk campaigns with Walmart sales data. Redbird AI connects your retail media and programmatic platforms so your team can optimize based on actual store performance.