Connect Snowflake and
SPINS with AI

Sync SPINS retail scan data directly into your Snowflake warehouse and automate CPG performance analysis. Stop manually downloading SPINS exports, transforming CSVs, and rebuilding market share reports every week.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-sync SPINS retail sales data to Snowflake data warehouse weekly

Automatically pull SPINS retail scan data, point-of-sale metrics, and category performance into Snowflake tables on a scheduled cadence. Keep your analytical warehouse current with natural and specialty channel sales without manual exports or staging.

Enrich Snowflake product tables with SPINS market share and trend data

Match your internal SKU master data in Snowflake with SPINS category benchmarks, competitive positioning, and trend indicators. Create enriched product dimension tables that combine operational data with external market intelligence.

Generate automated category performance reports combining Snowflake and SPINS metrics

Query Snowflake for internal shipment and forecast data, combine with SPINS sell-through and velocity metrics, and generate unified CPG performance dashboards. Automate the weekly category review deck without toggling between systems.

Alert revenue teams when SPINS shows distribution gaps vs Snowflake targets

Compare planned distribution from Snowflake sales plans against actual retail presence in SPINS. Trigger alerts when products are authorized but not scanning, or when velocity falls below thresholds in key accounts.

Push Snowflake internal forecasts to SPINS for trade partner data sharing

Send aggregated demand signals, promotional calendars, and innovation pipeline data from Snowflake into SPINS data sharing environments. Enable collaborative planning with retail partners using a single source of truth.

Archive historical SPINS market data in Snowflake for long-term trend analysis

Automatically capture and version SPINS snapshots into Snowflake time-series tables. Build multi-year category trend models and innovation performance databases without worrying about SPINS data retention windows.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Snowflake and SPINS with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Snowflake's analytical warehouse structure and SPINS' CPG-specific retail data schemas — no manual mapping or transformation pipelines required.

AI that reads SPINS hierarchies and writes Snowflake-native schemas

Redbird automatically interprets SPINS product hierarchies, retailer taxonomies, and time-period structures, then maps them to normalized Snowflake dimension and fact tables. The platform handles SPINS' CPG-specific field names like ACV%, velocity, and TDP, converting them into consistent warehouse schemas. Whether you're syncing channel roll-ups or SKU-level scan data, Redbird preserves grain and generates proper join keys without manual ETL scripting.

Auto-map SPINS product hierarchies to Snowflake dimensions
Convert SPINS time periods to warehouse date formats
Generate surrogate keys for SPINS retailer and category data
Handle incremental updates and slowly changing dimensions
10×

faster than building custom SPINS-to-Snowflake ETL pipelines

No staging environments, Python extraction scripts, or schema drift monitoring required

Auto-generated reports

Redbird can pull from Snowflake and SPINS simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Snowflake or SPINS.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Snowflake into SPINS, or from SPINS back into Snowflake. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any data event in Snowflake or new dataset arrival in SPINS — Redbird connects the dots across your CPG analytics stack.

Snowflake
Triggers & Actions
Trigger

New data loaded to table

Fires when new rows are inserted into a Snowflake table, such as fresh forecast uploads or shipment records.

Trigger

Query result threshold met

Triggers when a scheduled analytical query crosses a defined threshold, like inventory falling below safety stock.

Trigger

Schema change detected

Activates when table structure changes, such as new columns added to product dimension or fact tables.

Action

Insert rows into table

Write new records to Snowflake tables, such as enriched SPINS market data or calculated metrics.

Action

Execute stored procedure

Run Snowflake stored procedures to trigger data transformations, aggregations, or downstream pipeline steps.

Action

Update data warehouse view

Refresh materialized views or update dynamic tables that combine internal and SPINS external data sources.

SPINS
Triggers & Actions
Trigger

New retail sales data available

Fires when SPINS publishes fresh weekly or monthly scan data for subscribed categories and channels.

Trigger

Market share report updated

Triggers when SPINS recalculates category rankings, share shifts, or competitive positioning metrics.

Trigger

Custom dataset refresh completed

Activates when a custom SPINS data cut or client-specific report finishes processing and becomes available.

Action

Download retail scan dataset

Pull specific SPINS data files including POS sales, distribution metrics, and velocity by retailer or geography.

Action

Request custom data aggregation

Submit parameters for bespoke SPINS data cuts, such as specific UPC lists, date ranges, or channel filters.

Action

Export trend analysis report

Retrieve formatted SPINS trend reports, category overviews, or innovation tracker datasets for archival or analysis.

Snowflake
+
SPINS

Ready to connect your stack?

Stop manually bridging SPINS retail data and your Snowflake warehouse. Redbird automates the sync, transformation, and analysis so your team can focus on insight instead of data plumbing.

Get started → Book a demo