Connect Adobe Analytics and
Snowflake with AI

Automate the flow of behavioral data, custom events, and audience segments from Adobe Analytics into Snowflake. Stop manually exporting data feeds, writing custom ETL scripts, or waiting days for analytics data to reach your warehouse.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Adobe Analytics clickstream data to Snowflake tables on schedule

Automatically extract raw hit-level data from Adobe Analytics and load it into structured Snowflake tables. Redbird handles schema mapping, data type conversion, and incremental updates so your warehouse always has fresh behavioral data without custom data feed configurations.

Export Adobe Analytics segments to Snowflake for cross-channel analysis

Push segment definitions and membership lists from Adobe Analytics into Snowflake tables. Combine behavioral segments with CRM data, transaction history, and support tickets to build unified customer views that span your entire data ecosystem.

Archive historical Adobe Analytics reports to Snowflake for long-term storage

Automatically pull report data from Adobe Analytics Workspace and store it in Snowflake for compliance, trend analysis, and historical benchmarking. Maintain complete analytics history beyond Adobe's retention windows without manual report downloads.

Sync calculated metrics and KPIs from Adobe Analytics to Snowflake dashboards

Extract Adobe Analytics calculated metrics, conversion rates, and attribution data into Snowflake tables. Power unified BI dashboards that combine web analytics with product usage, revenue data, and operational metrics from across your stack.

Load enriched customer profiles from Snowflake into Adobe Analytics classifications

Take customer attributes, purchase history, and lifetime value calculations from Snowflake and push them back into Adobe Analytics as classifications. Enrich your Adobe reports with warehouse data to segment and analyze behavior by account tier, cohort, or custom attributes.

Trigger alerts when Adobe Analytics traffic anomalies appear in Snowflake models

Monitor Adobe Analytics data flowing into Snowflake and automatically flag anomalies in traffic patterns, conversion drops, or campaign performance. Redbird watches your warehouse tables and sends alerts when key metrics deviate from expected ranges.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Adobe Analytics and Snowflake with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Adobe Analytics data structures—eVars, props, events, and segments—and maps them intelligently to Snowflake's schema, handling nested data and incremental loads automatically.

AI that speaks Adobe Analytics and Snowflake natively

Redbird's AI automatically interprets Adobe Analytics hit data, custom event schemas, and segment logic, then transforms them into optimized Snowflake table structures. It handles evars, props, merchandising variables, and product strings without manual mapping. The system detects schema changes in Adobe Analytics reports and adjusts target Snowflake tables accordingly, maintaining data integrity across incremental and historical loads.

eVar & prop mapping
Hit-level data streaming
Segment membership sync
Classification imports
10×

faster than building custom Adobe Analytics data feeds and ETL pipelines

No data feed configuration, S3 staging, or custom Snowflake COPY commands required

Auto-generated reports

Redbird can pull from Adobe Analytics and Snowflake simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or Snowflake.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Adobe Analytics into Snowflake, or from Snowflake back into Adobe Analytics. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Adobe Analytics event or Snowflake table change, and take action across both platforms instantly.

Adobe Analytics
Triggers & Actions
Trigger

New segment created

Trigger when a new audience segment is defined in Adobe Analytics Workspace.

Trigger

Report suite data updated

Trigger when new hit data or processed events arrive in an Adobe Analytics report suite.

Trigger

Conversion event threshold exceeded

Trigger when a specific custom event or conversion metric crosses a defined threshold.

Action

Export workspace report

Pull a specific Adobe Analytics Workspace report with filters and breakdowns applied.

Action

Query raw hit data

Extract raw clickstream data from Adobe Analytics for specific date ranges and dimensions.

Action

Upload classification data

Import classification values into Adobe Analytics to enrich reports with external attributes.

Snowflake
Triggers & Actions
Trigger

Table updated

Trigger when new rows are inserted or updated in a specified Snowflake table.

Trigger

Query result changes

Trigger when a scheduled Snowflake query returns different results than previous runs.

Trigger

Data quality check fails

Trigger when validation queries detect nulls, duplicates, or anomalies in Snowflake tables.

Action

Insert or update rows

Write new records or update existing rows in Snowflake tables with transformation logic.

Action

Execute custom query

Run parameterized SQL queries in Snowflake and return results for downstream workflows.

Action

Create or update table

Dynamically create Snowflake tables or alter schemas based on incoming data structures.

Adobe Analytics
+
Snowflake

Ready to connect your stack?

Join teams that have eliminated manual Adobe Analytics exports and data feed pipelines. Connect Adobe Analytics to Snowflake in minutes and start automating your behavioral data workflows today.

Get started → Book a demo