Connect Salesforce and
Salesloft with AI

Sync engagement data, update pipeline stages, and track rep activity automatically between your CRM and sales engagement platform. Stop manually reconciling cadence activity with Salesforce records or chasing down missing engagement data.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Salesloft cadence activity and email engagement to Salesforce contact records

Automatically capture every email, call, and social touch from Salesloft cadences as activities in Salesforce. Keep complete engagement history on contact and lead records without manual logging. Surface prospect engagement patterns to sales leadership and RevOps.

Enrich Salesloft people records with Salesforce account and opportunity context

Push account ownership, opportunity stage, contract value, and renewal dates from Salesforce into Salesloft before reps start outreach. Give sellers full context on account health and previous touchpoints. Prevent messaging misalignment across sales motions.

Update Salesforce opportunity stages when Salesloft cadence milestones complete

Automatically move opportunities forward in Salesforce when prospects complete key engagement milestones in Salesloft cadences. Trigger stage updates based on reply rates, meeting bookings, or content engagement. Keep pipeline status current without rep input.

Alert sales managers when high-value accounts go cold in Salesloft

Monitor engagement velocity on strategic accounts and opportunities tracked in Salesforce. Send Slack alerts when Salesloft activity drops below threshold or prospects stop responding. Flag at-risk deals based on engagement patterns, not just rep updates.

Auto-add Salesforce leads to Salesloft cadences based on lead score and routing

Trigger Salesloft cadence enrollment when leads hit qualification thresholds or get assigned to reps in Salesforce. Route to different cadences based on industry, company size, or lead source. Eliminate delays between lead assignment and first touch.

Generate weekly rep scorecards combining Salesforce pipeline and Salesloft activity metrics

Pull opportunity data from Salesforce and activity metrics from Salesloft into unified performance reports. Calculate activity-to-pipeline ratios, engagement effectiveness, and conversion velocity by rep. Deliver coaching insights based on both systems without spreadsheet exports.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Salesforce and Salesloft with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Salesforce object hierarchies and Salesloft engagement schemas — so you can sync, enrich, and automate across both systems without mapping fields or writing code.

AI that understands CRM pipelines and sales engagement data

Redbird maps Salesforce Leads, Contacts, Accounts, and Opportunities to Salesloft People, Accounts, and Cadences automatically. It knows how to match engagement activity to the right records, handle custom fields in both systems, and reconcile ownership and routing rules. You don't configure field mappings — just describe what data should flow where and when.

Salesforce objects & custom fields
Salesloft cadence & activity data
Engagement-to-pipeline mapping
Bi-directional sync logic
10×

faster than building native Salesforce-Salesloft syncs with middleware platforms

No field mapping, API authentication complexity, or custom workflow builders required

Auto-generated reports

Redbird can pull from Salesforce and Salesloft simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Salesforce or Salesloft.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Salesforce into Salesloft, or from Salesloft back into Salesforce. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Salesforce or Salesloft — pipeline changes, engagement milestones, rep activity, or account updates.

Salesforce
Triggers & Actions
Trigger

Opportunity stage changes

Trigger when an opportunity moves to a new stage or closes won/lost in Salesforce.

Trigger

Lead assignment or routing

Fire when a lead gets assigned to a rep or changes ownership in Salesforce.

Trigger

Account field updates

Detect when key account fields like renewal date, health score, or contract value change.

Action

Create or update contact records

Add new contacts or update existing records with engagement data from Salesloft.

Action

Log activity on leads and opportunities

Write call notes, email touches, and cadence steps as activities tied to Salesforce records.

Action

Update opportunity or lead status

Change stage, status, or custom fields on opportunities and leads based on engagement.

Salesloft
Triggers & Actions
Trigger

Cadence step completion

Trigger when a prospect completes a specific step or exits a Salesloft cadence.

Trigger

Email reply or meeting booked

Fire when a prospect replies to outreach or books a meeting through Salesloft.

Trigger

Engagement velocity drop

Detect when a person or account shows declining engagement across touches.

Action

Add people to cadences

Enroll contacts into specific Salesloft cadences based on Salesforce data or stage changes.

Action

Update person or account fields

Push Salesforce context like opportunity value, owner, or account tier into Salesloft.

Action

Remove from cadence or pause outreach

Stop cadence activity when opportunities close, accounts churn, or contacts opt out.

Salesforce
+
Salesloft

Ready to connect your stack?

Sync Salesforce and Salesloft in minutes, not weeks. Redbird handles the complexity so your RevOps and sales teams can focus on pipeline, not integration maintenance.

Get started → Book a demo