Sync marketing engagement data with support tickets automatically. Stop manually exporting customer journey data to inform support conversations, or copying ticket insights back into campaign segmentation. Redbird AI keeps your marketing and support systems aligned in real-time.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When a support ticket is created, automatically pull the customer's email engagement timeline, journey stage, and campaign interactions from Marketing Cloud into the ticket. Give agents full context on recent marketing touches before they respond.
Automatically exclude customers with open critical support tickets from promotional campaigns. Build suppression lists in Marketing Cloud based on Zendesk ticket priority and status to prevent tone-deaf messaging during service issues.
When a customer opens a support ticket, automatically pause active marketing journeys. Re-enter them into appropriate nurture flows once the ticket is resolved, using ticket resolution type to determine next campaign.
Use Marketing Cloud subscriber data and preference center selections to intelligently route support tickets to specialized teams. Connect product interest signals from campaigns to support routing logic automatically.
Combine Marketing Cloud journey metrics with Zendesk resolution data to analyze how campaign engagement correlates with support volume and CSAT. Track customer health across marketing and service touchpoints in one view.
Sync Zendesk support history, CSAT ratings, and ticket volume back to Marketing Cloud contact records. Use support quality metrics to personalize campaigns and segment high-value customers receiving excellent service.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Salesforce Marketing Cloud and Zendesk with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Marketing Cloud's journey architecture and Zendesk's ticket structures, so you can automate complex workflows between marketing orchestration and support operations without custom code.
Redbird maps Marketing Cloud's subscriber keys, journey states, data extensions, and engagement events to Zendesk's user profiles, ticket fields, custom objects, and macros. The platform understands how to match contacts across systems using email, subscriber ID, or custom identifiers, and handles journey entry criteria alongside ticket routing logic. Whether you're enriching tickets with send history or building suppression lists from support data, Redbird handles the schema translation automatically.
faster than building customer context dashboards with API scripts and scheduled exports
Redbird can pull from Salesforce Marketing Cloud and Zendesk simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Salesforce Marketing Cloud or Zendesk.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Salesforce Marketing Cloud into Zendesk, or from Zendesk back into Salesforce Marketing Cloud. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any marketing journey event or support ticket change, and take action across both platforms instantly.
Trigger workflows when a contact begins, completes, or exits a specific Marketing Cloud journey.
Detect when a subscriber hard bounces, unsubscribes, or updates communication preferences.
Watch for changes to specific fields in Marketing Cloud data extensions like lifecycle stage or product interest.
Write support history, ticket count, or CSAT data back to Marketing Cloud contact records.
Dynamically manage Marketing Cloud suppression segments based on support ticket status or priority.
Programmatically pause journeys or re-enter contacts based on support interactions and outcomes.
Start workflows when a support ticket is opened, priority changes, or status updates occur.
Trigger actions when a customer completes a satisfaction survey or leaves feedback on ticket resolution.
Detect when tickets are routed to particular teams or when assignment rules are applied.
Add Marketing Cloud engagement history and journey context directly to ticket custom fields.
Automatically tag tickets with campaign source, product interest, or subscriber segment from Marketing Cloud.
Sync Marketing Cloud subscription preferences and communication consent to Zendesk user records.
Stop losing customer context between marketing and support. Redbird AI syncs Salesforce Marketing Cloud and Zendesk so your teams work from the same unified customer picture.