Connect Salesforce Commerce Cloud and
TikTok Ads with AI

Redbird AI syncs your Salesforce Commerce Cloud product catalog, customer segments, and order data with TikTok Ads campaigns — no more manual CSV exports, mismatched audiences, or stale product feeds. Keep your video ads aligned with inventory, prices, and performance data in real time.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Commerce Cloud product catalog to TikTok dynamic ad feeds

Automatically push product SKUs, images, pricing, and inventory status from Commerce Cloud to TikTok's catalog format. Keep dynamic product ads up-to-date with real-time stock levels and pricing changes without manual feed uploads.

Build TikTok custom audiences from Commerce Cloud customer segments

Export high-value customer segments, cart abandoners, or repeat purchasers from Commerce Cloud directly into TikTok Ads as custom audiences. Target video campaigns based on purchase behavior and lifetime value without CSVs or audience manager platforms.

Enrich Commerce Cloud orders with TikTok campaign attribution data

Pull TikTok conversion events and campaign metadata back into Commerce Cloud order records. Connect video ad touchpoints to revenue for accurate attribution reporting across your Salesforce ecosystem.

Pause TikTok campaigns when Commerce Cloud inventory drops below threshold

Monitor product inventory levels in Commerce Cloud and automatically pause or reduce budget on TikTok campaigns promoting out-of-stock items. Prevent wasted ad spend and poor customer experiences from overselling.

Generate weekly TikTok performance reports enriched with Commerce Cloud revenue

Combine TikTok ad metrics with Commerce Cloud transaction data to build comprehensive ROAS reports. See which video creatives, audiences, and campaigns drive actual purchases — not just clicks or attributed conversions.

Alert teams when TikTok conversion rate drops for promoted product collections

Monitor conversion performance for specific Commerce Cloud collections advertised on TikTok. Trigger Slack or email alerts when campaign performance deviates from benchmarks, prompting creative refreshes or landing page optimization.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Salesforce Commerce Cloud and TikTok Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Commerce Cloud's product catalog schemas, customer attributes, and order structures — plus TikTok's catalog feed formats, audience requirements, and conversion event specifications.

AI that speaks both Commerce Cloud catalogs and TikTok feed specs

Redbird maps Commerce Cloud product attributes, variant structures, and category hierarchies to TikTok's dynamic ad catalog format automatically. Our AI handles custom fields, multi-currency pricing, and locale-specific content without template configuration. Whether you're syncing master products with color variants or translating promotion metadata into TikTok's item group specs, Redbird interprets both schemas and reconciles differences intelligently.

Product variant mapping
Custom audience formatting
Multi-locale catalog sync
Conversion event enrichment
10×

faster catalog updates vs manual feed exports and TikTok Catalog Manager uploads

No FTP scheduling, feed validation errors, or waiting for daily batch syncs

Auto-generated reports

Redbird can pull from Salesforce Commerce Cloud and TikTok Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Salesforce Commerce Cloud or TikTok Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Salesforce Commerce Cloud into TikTok Ads, or from TikTok Ads back into Salesforce Commerce Cloud. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any event in Salesforce Commerce Cloud or TikTok Ads — inventory changes, campaign launches, order confirmations, or conversion thresholds.

Salesforce Commerce Cloud
Triggers & Actions
Trigger

Product inventory updated

Fires when stock levels change for tracked products in your Commerce Cloud catalog.

Trigger

New customer segment created

Triggers when a new customer group or segment is defined in Commerce Cloud.

Trigger

Order placed above threshold

Fires when order value exceeds specified amount, capturing high-value transactions.

Action

Update product in catalog

Modify product attributes, pricing, or availability status in Commerce Cloud.

Action

Add custom attribute to order

Append campaign or attribution metadata to order records for reporting.

Action

Tag customer profile

Apply behavioral tags or segment markers to customer records based on ad interactions.

TikTok Ads
Triggers & Actions
Trigger

Campaign spend exceeds budget

Fires when TikTok campaign spend crosses defined threshold within time window.

Trigger

Conversion event received

Triggers when TikTok tracks a purchase, add-to-cart, or custom conversion event.

Trigger

Video creative approved

Fires when new ad creative passes TikTok's review and becomes active.

Action

Update custom audience

Add or remove user identifiers from TikTok custom audience segments.

Action

Pause or activate campaign

Change campaign status based on inventory levels or performance thresholds.

Action

Upload product catalog items

Push product data to TikTok catalog feeds for dynamic ad creation.

Salesforce Commerce Cloud
+
TikTok Ads

Ready to connect your stack?

Stop manually syncing product feeds and rebuilding audiences between Commerce Cloud and TikTok. Redbird keeps your e-commerce catalog, customer data, and video campaigns connected in real time.

Get started → Book a demo