Connect PostHog and
Wurl with AI

Sync viewer behavior data between product analytics and CTV distribution automatically. Stop exporting event data to CSV and manually mapping streaming sessions to ad performance. Redbird AI connects PostHog tracking with Wurl's streaming platform to close the loop on content and monetization analytics.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Push CTV viewer engagement events from PostHog to Wurl audience segments

Automatically segment Wurl audiences based on in-app behavior tracked in PostHog. When users complete key actions or reach engagement milestones, sync those cohorts to Wurl for targeted ad insertion and content recommendations. Close the loop between product engagement and streaming monetization.

Create PostHog feature flags based on Wurl content performance metrics

Trigger feature flag updates in PostHog when Wurl detects changes in content performance or ad fill rates. Automatically enable or disable streaming features based on platform-level metrics. Use CTV performance data to drive product experimentation without manual coordination.

Enrich PostHog events with Wurl ad impression and revenue data

Append streaming ad performance and monetization metrics to PostHog user events in real-time. Connect viewer sessions to actual ad impressions, completion rates, and revenue per user. Build complete funnel analysis from product engagement through CTV monetization.

Alert product teams when Wurl streaming drop-offs correlate with PostHog events

Monitor both systems for patterns where product behavior changes precede streaming session abandonment. Automatically flag when feature releases or A/B test variants correlate with decreased CTV engagement. Get notified when viewer retention metrics shift after product updates.

Sync PostHog A/B test cohorts to Wurl for content distribution experiments

Automatically create matching audience segments in Wurl based on PostHog experiment assignments. Test different content slates or ad strategies for users in different product feature variants. Run coordinated experiments across product experience and streaming monetization.

Generate unified reports combining PostHog conversion funnels with Wurl platform reach

Build automated reports that merge product analytics with streaming distribution metrics. Track how in-app engagement influences CTV viewing patterns and ad revenue. Create executive dashboards showing end-to-end user journey from product to streaming without stitching data manually.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize PostHog and Wurl with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands PostHog's event schemas and user properties alongside Wurl's content distribution metadata and ad performance metrics, so your streaming and product data stay in sync.

AI that speaks both product analytics and CTV streaming

Redbird's AI maps PostHog event properties, user cohorts, and feature flags to Wurl's audience segments, content catalogs, and ad insertion points. It understands session recordings, conversion funnels, and retention cohorts in PostHog, then connects them to streaming reach, ad fill rates, and revenue metrics in Wurl. No need to manually map distinct_id to viewer IDs or reconcile event timestamps across platforms. Redbird handles schema translation, deduplication, and bidirectional sync automatically.

Event property mapping
Cohort synchronization
Revenue attribution
Cross-platform user matching
10×

faster than exporting PostHog events and uploading audience CSVs to Wurl

No manual data exports, user ID mapping spreadsheets, or weekly sync jobs

Auto-generated reports

Redbird can pull from PostHog and Wurl simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either PostHog or Wurl.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from PostHog into Wurl, or from Wurl back into PostHog. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any PostHog event or Wurl streaming metric and automate what happens next across your entire stack.

PostHog
Triggers & Actions
Trigger

User enters cohort

Trigger when a user qualifies for a retention, conversion, or behavioral cohort in PostHog.

Trigger

Feature flag changed

Fire when a feature flag is updated, enabled, disabled, or a new variant is assigned.

Trigger

Funnel conversion drops

Detect when conversion rates fall below threshold for tracked product funnels.

Action

Create event

Send custom events to PostHog with properties from external systems.

Action

Update user properties

Enrich PostHog user profiles with data from CTV platforms or other sources.

Action

Add user to cohort

Programmatically assign users to behavioral or analysis cohorts based on external triggers.

Wurl
Triggers & Actions
Trigger

Ad fill rate changes

Trigger when ad inventory fill rates increase or decrease beyond defined thresholds.

Trigger

Content performance updated

Fire when streaming content reaches new viewership milestones or engagement metrics shift.

Trigger

Platform distribution expanded

Detect when content is successfully distributed to new CTV platforms or services.

Action

Update audience segment

Modify Wurl audience targeting based on behavioral data from product analytics.

Action

Sync content metadata

Update content catalogs or distribution settings with enriched data from other systems.

Action

Create performance report

Generate ad performance or content reach reports with data from integrated analytics tools.

PostHog
+
Wurl

Ready to connect your stack?

Stop manually bridging PostHog analytics and Wurl streaming data. Redbird connects your product insights with CTV distribution and monetization automatically.

Get started → Book a demo