Connect Outreach and
Pinterest Ads with AI

Sync sales pipeline data with Pinterest campaign performance to understand which ads drive revenue. Stop manually exporting CSVs, matching prospect activity to ad spend, and building disconnected reports across your sales and advertising systems.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Surface Pinterest ad engagement in Outreach prospect records automatically

Append Pinterest ad interaction data to prospect profiles in Outreach so sales reps see which campaigns influenced inbound leads. Enrich contact records with campaign source, creative type, and conversion path without leaving the sales platform.

Build custom Pinterest audiences from Outreach pipeline stages and prospect segments

Push qualified prospect lists from Outreach into Pinterest Ads as custom audiences for retargeting campaigns. Automatically sync accounts that reached specific pipeline stages, engagement scores, or industry segments to create lookalike audiences and suppress closed-won customers.

Report on sales pipeline progression by Pinterest campaign and ad group

Join Pinterest campaign data with Outreach opportunity stages to attribute pipeline and revenue to specific promoted pins. Calculate cost-per-SQL, CAC by campaign, and pipeline velocity for Pinterest-sourced leads with complete funnel visibility.

Alert sales leadership when high-spend Pinterest campaigns generate low-quality pipeline

Monitor Pinterest campaign spend against Outreach opportunity quality metrics and trigger alerts when campaigns exceed CPA thresholds or produce leads with poor engagement scores. Enable real-time budget reallocation based on sales qualification data.

Archive Pinterest conversion events alongside Outreach activity timelines for attribution modeling

Capture complete touchpoint history by merging Pinterest ad interactions with Outreach email opens, call logs, and meeting data. Build a unified engagement timeline for each prospect to understand the true customer journey from discovery to close.

Automatically pause Pinterest campaigns targeting accounts already in active sales sequences

Prevent ad spend waste by syncing active Outreach sequences with Pinterest audience exclusions. When prospects enter high-touch outbound cadences, automatically suppress them from paid campaigns to avoid channel conflict and optimize budget allocation.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Outreach and Pinterest Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Outreach's sales execution data model and Pinterest's advertising schema, intelligently mapping prospect engagement to campaign performance without custom code.

AI that speaks sales and advertising natively

Redbird automatically maps Outreach prospect IDs, sequence stages, and opportunity records to Pinterest conversion events, campaign identifiers, and audience segments. The AI understands how to join email engagement scores with ad interaction data, match account hierarchies to targeting parameters, and attribute revenue to specific promoted pins. No need to manually align field names, normalize timestamps, or build conversion tracking bridges between systems.

Sequence-to-campaign mapping
Prospect-to-conversion matching
Pipeline-to-ROAS attribution
Account-to-audience syncing
10×

faster than exporting Outreach lists and Pinterest reports to match leads to campaigns in spreadsheets

No CSV downloads, VLOOKUP formulas, or manual UTM parameter parsing required

Auto-generated reports

Redbird can pull from Outreach and Pinterest Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Outreach or Pinterest Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Outreach into Pinterest Ads, or from Pinterest Ads back into Outreach. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any sales activity in Outreach or campaign event in Pinterest Ads, then execute actions across both platforms.

Outreach
Triggers & Actions
Trigger

Prospect enters specific sequence stage

Fires when a prospect moves to a defined step in an Outreach sequence or changes engagement status.

Trigger

Opportunity stage changes in pipeline

Triggers when a deal progresses to a new stage or meets qualification criteria in Outreach.

Trigger

Account engagement score reaches threshold

Activates when prospect engagement metrics cross defined levels based on email, call, or meeting activity.

Action

Add prospect to custom field or tag

Append Pinterest campaign source data or conversion attributes to Outreach prospect records.

Action

Update opportunity custom fields with attribution data

Write Pinterest campaign ID, ad group, or spend data into Outreach opportunity fields for reporting.

Action

Create task for sales rep with campaign context

Generate follow-up tasks in Outreach that include which Pinterest ads the prospect engaged with.

Pinterest Ads
Triggers & Actions
Trigger

Conversion event fires on promoted pin

Triggers when a user completes a tracked conversion action from a Pinterest ad campaign.

Trigger

Campaign spend exceeds budget threshold

Fires when a Pinterest campaign or ad group crosses defined spend limits within a time period.

Trigger

Ad engagement rate drops below benchmark

Activates when click-through rate, save rate, or other engagement metrics decline for specific pins.

Action

Add prospect email to custom audience

Push Outreach prospect lists into Pinterest audiences for retargeting or lookalike modeling.

Action

Pause campaign or ad group

Automatically stop Pinterest campaigns when Outreach data indicates poor lead quality or budget inefficiency.

Action

Update audience exclusion list

Add emails from active Outreach sequences to Pinterest suppression audiences to prevent ad waste.

Outreach
+
Pinterest Ads

Ready to connect your stack?

See how Redbird AI connects Outreach and Pinterest Ads to surface true ROI from discovery to close. Build automations that align your sales and advertising data in minutes, not weeks.

Get started → Book a demo