Connect Outlook and
Piano Analytics with AI

Redbird AI connects your Microsoft 365 email system to your digital analytics platform. Stop manually tracking campaign sends, copying engagement metrics between systems, or reconciling email traffic with web analytics—automate the flow of communication data into your audience intelligence.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Track newsletter campaign engagement as custom events in Piano Analytics

Automatically log email sends, opens, and clicks from Outlook campaigns as Piano Analytics events. Redbird maps email metadata to custom properties, enabling cross-channel journey analysis that connects inbox engagement to site behavior and conversions.

Alert editorial teams when Piano content performance triggers follow-up emails

When Piano Analytics detects high-performing content or conversion milestones, trigger personalized Outlook emails to engaged segments. Redbird translates behavioral thresholds into timely, targeted communication without manual list exports or email tool switching.

Sync email subscriber lists with Piano Analytics audience segments for unified tracking

Keep Outlook distribution lists aligned with Piano Analytics behavioral segments by automatically syncing contact properties and segment membership. Redbird ensures newsletter subscribers are tracked consistently across email and web touchpoints, improving attribution accuracy.

Enrich Outlook contacts with Piano Analytics engagement scores and content preferences

Pull Piano Analytics user data—page views, session depth, content categories consumed—directly into Outlook contact records. Redbird structures behavioral insights as contact fields, giving sales and editorial teams context before every email conversation.

Generate weekly Piano Analytics reports and deliver via Outlook to stakeholders

Automatically compile Piano Analytics dashboards—traffic trends, subscription funnels, top content—and send formatted reports through Outlook on a schedule. Redbird handles data extraction, formatting, and distribution so analysts don't spend hours on manual reporting.

Archive Piano Analytics conversion events to Outlook for compliance and audit trails

Capture subscription signups, paywall conversions, and premium upgrades from Piano Analytics as archived Outlook emails with structured metadata. Redbird creates timestamped records for compliance teams and ensures critical business events are preserved in your email system.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Outlook and Piano Analytics with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Microsoft 365's email infrastructure and Piano Analytics' privacy-first event model, translating between communication workflows and behavioral tracking without custom code.

AI that speaks Outlook metadata and Piano Analytics events

Redbird maps Outlook message properties—sender, recipient, subject, send time, engagement tracking—to Piano Analytics custom dimensions and events. It understands Piano's property taxonomy, user ID structures, and event schemas, automatically formatting email data as behavioral signals. The AI handles timezone conversions, deduplication across email threads, and mapping distribution list memberships to Piano segments—no manual field configuration required.

Email engagement as Piano events
Contact sync with user properties
Campaign metadata to custom dimensions
Distribution lists as audience segments
10×

faster than exporting CSVs, reformatting engagement data, and manually uploading to Piano Analytics

No Piano API scripting or Outlook Power Automate connector configuration required

Auto-generated reports

Redbird can pull from Outlook and Piano Analytics simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Outlook or Piano Analytics.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Outlook into Piano Analytics, or from Piano Analytics back into Outlook. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automation from any email event in Outlook or audience behavior in Piano Analytics—Redbird connects the workflows that matter to your publishing and marketing teams.

Outlook
Triggers & Actions
Trigger

Email sent to distribution list

Trigger when a campaign or newsletter is sent from Outlook to a specific group or distribution list.

Trigger

Email opened or link clicked

Detect when recipients open tracked emails or click links, available with Outlook read receipts or tracking pixels.

Trigger

Contact added to specific folder

Start workflows when new contacts are organized into Outlook folders or tagged with specific categories.

Action

Send personalized email from shared mailbox

Compose and send emails from team or department mailboxes based on external triggers or data conditions.

Action

Update contact custom fields

Write new properties or metadata to Outlook contact records, syncing external system data into your directory.

Action

Create calendar event for team

Schedule meetings or reminders on shared Outlook calendars when external conditions or milestones are met.

Piano Analytics
Triggers & Actions
Trigger

User crosses engagement threshold

Trigger when Piano Analytics detects a user reaching a page view count, session depth, or time-on-site milestone.

Trigger

Subscription or paywall conversion

Start workflows when Piano tracks a user completing a subscription signup or passing through a paywall.

Trigger

Content performance exceeds target

Detect when articles or pages hit traffic, engagement, or conversion benchmarks in Piano Analytics dashboards.

Action

Log custom event with properties

Send structured events to Piano Analytics with custom dimensions, capturing external actions as behavioral data.

Action

Update user property or segment

Modify Piano Analytics user profiles with new attributes or add users to behavioral segments based on external triggers.

Action

Export audience segment data

Pull current segment membership lists or user property datasets from Piano Analytics for use in downstream systems.

Outlook
+
Piano Analytics

Ready to connect your stack?

See how Redbird AI connects Outlook and Piano Analytics to automate audience insights, eliminate manual data transfers, and turn email engagement into actionable analytics for your publishing and marketing teams.

Get started → Book a demo