Connect Oracle Retail and
SPINS with AI

Automate the flow of retail sales data, market insights, and product performance metrics between your merchandising operations and CPG analytics. Stop manually reconciling SPINS scan data with Oracle inventory and sales records — let Redbird sync, enrich, and report across both systems automatically.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync SPINS retail scan data into Oracle Retail product performance records

Automatically pull weekly SPINS sales data and match it to Oracle product SKUs and store locations. Enrich Oracle merchandising records with natural channel performance, market share trends, and velocity metrics. Keep your retail planning teams working from a single, complete view of all channel performance.

Generate automated category performance reports combining Oracle and SPINS data

Build weekly or monthly reports that merge Oracle internal sales, inventory turns, and margins with SPINS market share and competitive benchmarks. Automatically calculate share of shelf, distribution gains, and velocity rankings. Deliver comprehensive category insights without manual data assembly.

Alert merchandising teams when SPINS trends diverge from Oracle forecasts

Monitor SPINS category velocity and emerging trends against Oracle demand forecasts and replenishment plans. Trigger alerts when natural channel growth accelerates beyond projections or when competitive share shifts signal inventory adjustments. Enable proactive merchandising decisions based on real market signals.

Push Oracle new product launches and distribution data to SPINS tracking

Automatically share Oracle product master data, store rollout schedules, and distribution milestones with SPINS analytics workflows. Ensure new SKU performance tracking begins the moment products hit shelves. Eliminate delays in measuring launch velocity and early distribution success.

Enrich Oracle supplier scorecards with SPINS brand performance insights

Combine Oracle purchase order history, margin data, and inventory metrics with SPINS brand sales trends and category growth rates. Build supplier performance reviews that include market context and competitive positioning. Surface which vendor partnerships drive both operational efficiency and market share gains.

Automate weekly inventory planning updates using SPINS velocity data

Feed SPINS same-store sales trends, basket penetration, and seasonal patterns directly into Oracle replenishment algorithms and allocation models. Adjust store-level inventory targets based on natural channel velocity shifts. Keep your supply chain responsive to real consumer demand signals without manual intervention.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Oracle Retail and SPINS with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Oracle Retail's merchandising hierarchies, inventory structures, and planning calendars alongside SPINS market data schemas, brand taxonomies, and retail channel definitions.

AI that speaks both retail operations and CPG analytics

Redbird's AI automatically maps SPINS UPC-level scan data to Oracle item masters and product hierarchies, handling variant SKUs, regional assortments, and private label complexities. It reconciles SPINS retailer definitions with Oracle store locations and formats, matching natural channel accounts to your distribution network. The platform understands merchandising calendars, promotional periods, and seasonal resets in both systems — so your data flows maintain context across planning cycles and reporting periods.

Product hierarchy mapping
Store location reconciliation
UPC to SKU matching
Calendar period alignment
10×

faster than exporting SPINS reports and manually joining to Oracle tables

No CSV downloads, VLOOKUP formulas, or weekly data reconciliation sessions required

Auto-generated reports

Redbird can pull from Oracle Retail and SPINS simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Oracle Retail or SPINS.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Oracle Retail into SPINS, or from SPINS back into Oracle Retail. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any event in Oracle Retail or SPINS — inventory changes, new scan data releases, forecast updates, or market trend shifts.

Oracle Retail
Triggers & Actions
Trigger

New product added to item master

Triggers when a new SKU or product variant is created in Oracle merchandising system.

Trigger

Inventory level crosses threshold

Triggers when store or DC stock levels fall below or exceed defined min/max parameters.

Trigger

Demand forecast updated

Triggers when Oracle planning updates forecasts for categories, products, or store clusters.

Action

Update product attributes

Modifies item master fields including descriptions, attributes, or merchandising classifications.

Action

Adjust replenishment parameters

Updates min/max levels, reorder points, or allocation rules for products and locations.

Action

Create supplier purchase order

Generates PO in Oracle procurement based on inventory needs or external data triggers.

SPINS
Triggers & Actions
Trigger

Weekly scan data published

Triggers when SPINS releases new retail sales data for tracked categories and channels.

Trigger

Brand market share shifts

Triggers when your brand or competitor share moves beyond defined thresholds in SPINS data.

Trigger

New product launch detected

Triggers when SPINS identifies new SKUs entering distribution in natural or specialty channels.

Action

Query category performance

Retrieves SPINS sales trends, velocity metrics, or distribution data for specific categories or brands.

Action

Pull competitive benchmark data

Extracts market share, pricing, or promotional activity for competitor brands and products.

Action

Export custom market report

Generates formatted SPINS datasets filtered by retailer, geography, time period, or product attributes.

Oracle Retail
+
SPINS

Ready to connect your stack?

Stop spending hours reconciling SPINS market data with Oracle retail operations. Connect Oracle Retail and SPINS with Redbird and automate the analytics workflows that drive smarter merchandising and category decisions.

Get started → Book a demo