Connect NetSuite and
NielsenIQ with AI

Sync NetSuite with NielsenIQ to automate the flow of retail measurement data into your ERP. Stop manually exporting sales performance files, reconciling market share against actuals, and rebuilding revenue reports every week.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync NielsenIQ retail sales data to NetSuite revenue accounts by product category

Automatically map NielsenIQ category and SKU-level sales to corresponding NetSuite revenue line items and custom fields. Redbird maintains dimensional alignment across retailer, region, and product hierarchy so your actuals reflect true market performance without manual reconciliation.

Enrich NetSuite inventory records with NielsenIQ velocity and distribution metrics

Pull product velocity, numeric distribution, and out-of-stock rates from NielsenIQ and append them to NetSuite item records. Finance and supply chain teams see live retail performance context directly in the ERP without switching systems.

Generate weekly market share vs. shipment variance reports from both systems

Combine NetSuite order and shipment data with NielsenIQ market share trends to surface discrepancies between what you shipped and what sold through. Redbird flags categories where inventory is stuck at retail or where stockouts are costing share points.

Alert finance when NielsenIQ promotional lift diverges from NetSuite trade spend actuals

Monitor promotional periods tracked in NetSuite against NielsenIQ lift metrics. When trade investment doesn't yield expected velocity or share gains, Redbird notifies revenue and category management teams with specific SKU and retailer details.

Push NetSuite product launch dates and pricing to NielsenIQ analysis workflows

Feed new item creation events and price changes from NetSuite into NielsenIQ measurement windows so your market share analysis reflects actual go-to-market timing. Eliminates manual coordination between finance and insights teams on launch calendars.

Archive monthly NielsenIQ category snapshots alongside NetSuite financial close records

Capture point-in-time NielsenIQ market share, pricing indices, and competitive benchmarks at the same cadence as NetSuite period close. Build auditable historical context for revenue variances and category performance tied directly to financial reporting cycles.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize NetSuite and NielsenIQ with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands NetSuite's multi-subsidiary financial structure and NielsenIQ's hierarchical measurement taxonomies, so your retail intelligence flows into the right GL accounts and dimensions without custom scripting.

AI that maps CPG measurement data to ERP financials

Redbird reads NetSuite's item records, subsidiaries, classes, and custom segments alongside NielsenIQ's category hierarchies, retailer networks, and geographic rollups. It intelligently matches product codes across naming conventions, aligns time periods between weekly scans and monthly closes, and routes market share metrics to the correct revenue and inventory dimensions. No hard-coded field mappings or brittle CSV transforms.

Multi-level category mapping
Subsidiary & retailer alignment
Weekly-to-monthly period sync
SKU code reconciliation
10×

faster than exporting NielsenIQ CSVs and writing NetSuite import scripts

No SuiteScript development, no manual file drops, no monthly reconciliation sprints

Auto-generated reports

Redbird can pull from NetSuite and NielsenIQ simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either NetSuite or NielsenIQ.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from NetSuite into NielsenIQ, or from NielsenIQ back into NetSuite. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in NetSuite or NielsenIQ and take action across both platforms instantly.

NetSuite
Triggers & Actions
Trigger

New transaction created

Fires when a sales order, invoice, or fulfillment is recorded in NetSuite.

Trigger

Inventory item updated

Triggers when item master data, pricing, or custom fields change.

Trigger

Accounting period closed

Fires when a monthly or quarterly financial period is locked in NetSuite.

Action

Create or update custom record

Write NielsenIQ metrics to NetSuite custom record types for reporting.

Action

Append field to inventory item

Add velocity, distribution, or market share data to item records.

Action

Post journal entry

Automatically create GL entries reflecting retail measurement adjustments.

NielsenIQ
Triggers & Actions
Trigger

Weekly sales data refreshed

Fires when NielsenIQ publishes new retail scan or POS data for your categories.

Trigger

Market share threshold crossed

Triggers when your share in a category or retailer moves above or below a target.

Trigger

Promotional period completed

Fires when a tracked promotion window ends and final lift metrics are available.

Action

Export filtered data extract

Pull specific category, retailer, or product cohorts from NielsenIQ for analysis.

Action

Update custom dimension tags

Apply NetSuite product attributes or launch flags to NielsenIQ measurement views.

Action

Create analysis snapshot

Capture point-in-time market share and velocity data tied to financial periods.

NetSuite
+
NielsenIQ

Ready to connect your stack?

See how Redbird AI syncs NetSuite and NielsenIQ in minutes — no SuiteScript, no manual file exports, just automated retail intelligence flowing into your ERP.

Get started → Book a demo