Connect Mixpanel and
Pinterest Ads with AI

Sync product behavior data directly into Pinterest audiences and optimize ad spend based on real user engagement. Stop exporting CSVs, manually building audience lists, or guessing which user segments convert best from Pinterest traffic.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync high-intent product users to Pinterest custom audiences automatically

Identify users who complete key product milestones or conversion events in Mixpanel and push them to Pinterest custom audiences in real time. Build lookalike audiences from your best-performing user cohorts without manual exports or data delays.

Exclude churned or low-engagement users from Pinterest ad targeting

Track retention cohorts and engagement scores in Mixpanel, then automatically suppress users who haven't returned or engaged in X days from Pinterest campaigns. Stop wasting ad spend on users who've already churned or gone inactive.

Trigger campaign budget adjustments based on downstream conversion performance

When Mixpanel detects changes in conversion rates or feature adoption from Pinterest-attributed traffic, automatically flag campaigns for budget review or pause underperforming ad groups. Connect ad spend decisions directly to product-level conversion data.

Push Pinterest campaign performance into Mixpanel for attribution analysis

Automatically import Pinterest campaign data, spend, impressions, and click events into Mixpanel as custom properties or events. Analyze the full journey from ad click to product activation, retention, and lifetime value in one analytics platform.

Alert marketing when Pinterest traffic shows low product engagement

Monitor Pinterest-attributed users in Mixpanel and trigger alerts when cohorts show below-average feature adoption, session depth, or retention. Optimize creative, landing pages, or targeting before burning through campaign budgets on poor-fit audiences.

Build weekly reports on Pinterest ROI using product engagement metrics

Combine Pinterest campaign spend and conversion data with Mixpanel behavioral metrics to automatically generate reports showing cost per activated user, cost per retained user, or LTV by campaign. Move beyond ROAS to true product-level attribution.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Mixpanel and Pinterest Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Mixpanel's event schemas and user properties alongside Pinterest's audience segments, campaign structures, and conversion tracking so your teams can act on product data instantly.

AI that speaks both product analytics and ad platform logic

Redbird maps Mixpanel event properties, user cohorts, and funnel stages to Pinterest's audience taxonomy, campaign objectives, and conversion windows without custom code. The platform understands how to translate behavioral segments into targetable audiences, sync user identifiers across systems, and attribute Pinterest traffic back to product events. Whether you're building suppression lists from retention data or enriching ad performance with post-click engagement metrics, Redbird handles schema mapping, deduplication, and data transformation automatically.

Event-to-audience mapping
Cohort sync with identity resolution
Campaign attribution enrichment
Automated suppression lists
10×

faster than building audience syncs with CSV exports and manual uploads

No engineering time for custom ETL pipelines or API integrations between analytics and ad platforms

Auto-generated reports

Redbird can pull from Mixpanel and Pinterest Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Mixpanel or Pinterest Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Mixpanel into Pinterest Ads, or from Pinterest Ads back into Mixpanel. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Mixpanel or Pinterest Ads and take action across both platforms instantly.

Mixpanel
Triggers & Actions
Trigger

User completes conversion event

Trigger when a user fires a specific event like purchase, signup, or feature activation in Mixpanel.

Trigger

User enters or exits cohort

Trigger when a user qualifies for or leaves a retention, engagement, or behavioral cohort you've defined.

Trigger

Funnel drop-off threshold reached

Trigger when funnel analysis shows a specific step exceeds your drop-off rate threshold for a segment.

Action

Export user cohort to data warehouse

Send filtered user lists with event properties and behavioral metrics to your warehouse for deeper analysis.

Action

Update user properties

Write new user properties or traits back into Mixpanel profiles based on external data or campaign activity.

Action

Create custom event

Log synthetic events in Mixpanel to track external actions like ad clicks, email opens, or offline conversions.

Pinterest Ads
Triggers & Actions
Trigger

Campaign spend exceeds threshold

Trigger when daily or lifetime spend on a Pinterest campaign or ad group crosses a defined budget limit.

Trigger

Conversion rate drops below target

Trigger when Pinterest-tracked conversion rate for a campaign falls below your benchmark for a set period.

Trigger

New ad group or campaign launched

Trigger when a new campaign, ad group, or promoted pin goes live in your Pinterest Ads account.

Action

Add users to custom audience

Push user lists or hashed identifiers into Pinterest custom audiences for targeting or suppression.

Action

Pause or enable campaign

Automatically pause underperforming campaigns or reactivate ad groups based on performance conditions.

Action

Update campaign budget

Adjust daily or lifetime budgets for Pinterest campaigns programmatically based on conversion or engagement signals.

Mixpanel
+
Pinterest Ads

Ready to connect your stack?

Sync Mixpanel and Pinterest Ads with AI-powered automation. Stop losing signal between product behavior and ad spend and start optimizing campaigns based on real engagement and retention data.

Get started → Book a demo