Connect Meta Ads and
Power BI with AI

Redbird AI syncs your Meta Ads campaign data directly into Power BI dashboards—no more manual CSV exports or waiting on data teams. Keep performance metrics, attribution data, and creative insights flowing automatically so your team can focus on optimization, not data wrangling.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync daily Meta campaign performance metrics into Power BI dashboards automatically

Pull spend, impressions, clicks, conversions, and ROAS from all Meta campaigns into Power BI every morning. Redbird normalizes metrics across campaigns and ad sets, maintaining historical trends and dimension consistency. Marketing teams see up-to-date performance without touching the Ads Manager export tool.

Build real-time attribution dashboards combining Meta conversion data with business outcomes

Connect Meta's conversion tracking with revenue, LTV, and customer data already in Power BI. Redbird joins attribution events to business KPIs automatically, enabling true ROAS and CAC analysis. Teams understand which campaigns drive profit, not just conversions.

Alert stakeholders when Meta campaign performance drops below benchmarks in Power BI

Monitor CTR, CPC, conversion rate, and frequency thresholds in Power BI and trigger notifications when campaigns underperform. Redbird watches your dashboards and sends alerts to Slack or email when intervention is needed. Catch wasted spend before it accumulates.

Archive creative performance data and audience insights for historical trend analysis

Capture ad creative metadata, audience breakdowns, and placement performance before Meta purges older data. Redbird stores this in Power BI's data model with full fidelity for year-over-year comparisons. Build institutional knowledge about what creative and targeting works over time.

Automatically update Meta campaign budgets when Power BI forecasts detect spend pacing issues

Use Power BI's predictive models to detect campaigns that will under- or over-spend against monthly targets. Redbird adjusts daily budgets in Meta Ads Manager to keep pacing on track. Finance and media buying teams stay aligned without constant manual check-ins.

Enrich Meta campaign data with product catalog and margin data for profitability reporting

Combine Meta's ad performance with product-level margin and inventory data stored in Power BI's connected systems. Redbird maps campaigns to SKUs and calculates true profit contribution. Merchandising and performance marketing see which products are profitable to advertise, not just which convert.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Meta Ads and Power BI with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Meta's campaign hierarchy, attribution windows, and breakdowns—plus Power BI's data modeling, DAX measures, and refresh schedules—so your automations work with both platforms natively.

AI that maps Meta's campaign structure to Power BI's data model automatically

Redbird parses Meta's nested campaign, ad set, and ad structure and translates it into Power BI fact and dimension tables without custom ETL. The AI recognizes when Meta changes field names or adds new breakdowns and updates your data model accordingly. It handles attribution window variations, currency conversions, and objective-specific metrics so your dashboards always reflect clean, analysis-ready data. Teams build reports on campaign performance without waiting for data engineers to update pipelines.

Campaign hierarchy mapping
Attribution window handling
Auto schema updates
Metric normalization
10×

faster than building custom Meta API connectors and Power BI dataflows

No Python scripts, API pagination logic, or manual refresh scheduling required

Auto-generated reports

Redbird can pull from Meta Ads and Power BI simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Meta Ads or Power BI.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Meta Ads into Power BI, or from Power BI back into Meta Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from campaign events in Meta Ads or dashboard changes in Power BI—Redbird handles the rest.

Meta Ads
Triggers & Actions
Trigger

Campaign spend exceeds daily budget threshold

Fires when any campaign's spend crosses a defined percentage of daily budget allocation.

Trigger

New conversion event recorded for tracked campaign

Triggers when Meta registers a purchase, lead, or custom conversion tied to your campaigns.

Trigger

Ad set performance falls below benchmark CTR or conversion rate

Activates when ad set metrics drop below historical or industry benchmarks for a sustained period.

Action

Update campaign daily budget

Adjust spend caps up or down based on performance signals or pacing requirements.

Action

Pause underperforming ad or ad set

Automatically disable ads that fail to meet cost or conversion thresholds.

Action

Create custom audience from conversion data

Build new retargeting or lookalike audiences based on recent conversion activity.

Power BI
Triggers & Actions
Trigger

Dashboard refresh completes with updated dataset

Fires when Power BI finishes refreshing data from connected sources, making new data available.

Trigger

KPI measure crosses defined threshold in report

Triggers when a DAX measure like ROAS, CAC, or margin falls outside acceptable ranges.

Trigger

New row added to monitoring table

Activates when a designated tracking table receives new records, such as flagged anomalies or targets.

Action

Trigger dataset refresh

Initiate an on-demand refresh of Power BI datasets to pull the latest data from all sources.

Action

Update report parameter or filter value

Programmatically change dashboard filters or parameters to highlight specific campaigns or time periods.

Action

Export report page to PDF and distribute

Generate a snapshot of dashboard visuals and send to stakeholders on a schedule or trigger.

Meta Ads
+
Power BI

Ready to connect your stack?

Stop exporting CSVs from Meta Ads Manager and rebuilding Power BI reports manually. Redbird connects your advertising and analytics platforms so your team can focus on insights, not integration.

Get started → Book a demo