Redbird AI syncs survey responses into your data warehouse and surfaces feedback metrics in Looker dashboards—automatically. Stop manually exporting Qualtrics data or building custom ETL pipelines to analyze experience metrics alongside operational data.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pipe raw survey response data from Qualtrics into your warehouse and make it queryable through Looker explores. Let business teams slice NPS and CSAT scores by customer segment, product line, or time period without engineering support.
Push audience segments defined in your Looker semantic layer into Qualtrics distribution lists. Target surveys to high-value customers, at-risk accounts, or power users based on your governed metric definitions instead of static CSV uploads.
Stream Qualtrics feedback into your warehouse as it's submitted and surface live NPS, CSAT, and custom metric trends in Looker dashboards. Replace delayed batch exports with continuously updated experience analytics alongside business KPIs.
Automatically send targeted Qualtrics surveys when Looker scheduled queries identify specific behaviors—product usage spikes, churn risk signals, or feature adoption milestones. Close the loop between behavioral analytics and direct feedback collection.
Continuously back up survey structures, question text, and complete response datasets from Qualtrics to your data warehouse. Build long-term trend analysis in Looker that spans survey redesigns and program changes.
Route detractor responses and low CSAT scores from Qualtrics into Looker data models, then trigger automated alerts to account teams based on customer hierarchies and ownership rules defined in your LookML layer.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Looker and Qualtrics with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Looker's semantic modeling layer and Qualtrics' survey response schemas—so your integrations work with your actual data structures, not generic templates.
Redbird maps Qualtrics response fields, embedded data, and custom variables to your Looker explores and dimensions automatically. It understands survey logic flows, multi-language variants, and quota groups in Qualtrics, then structures that data to align with your LookML dimension groups, measures, and derived tables. No manual schema mapping or brittle field-level configurations—just point Redbird at both systems and describe what you need synced.
faster than building custom Qualtrics API connectors and dbt transformations
Redbird can pull from Looker and Qualtrics simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Looker or Qualtrics.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Looker into Qualtrics, or from Qualtrics back into Looker. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Looker query result or Qualtrics survey event—then take action in either platform.
Fires when a scheduled Looker report finishes running and returns results.
Triggers when a Looker alert detects a metric exceeding defined thresholds.
Activates when a saved Looker explore query identifies net-new records.
Generates a new LookML derived table based on Qualtrics response structures.
Programmatically refreshes filter options in Looker dashboards with current data.
Delivers rendered Looker reports to distribution groups based on survey outcomes.
Fires immediately when a respondent completes and submits a Qualtrics survey.
Triggers when a response includes a score of 0-6 on an NPS question.
Activates when a Qualtrics panel distribution finishes sending to all contacts.
Appends new contacts to targeted Qualtrics mailing lists with embedded data.
Generates a new Qualtrics survey based on predefined question library templates.
Enriches Qualtrics contact records with behavioral attributes from warehouse data.
Stop treating experience data and operational analytics as separate systems. Redbird connects Looker and Qualtrics so feedback flows directly into your governed data model—no engineering backlog required.