Connect Looker and
Pinterest Ads with AI

Stop exporting campaign data to spreadsheets and manually reconciling Pinterest performance with your data warehouse. Redbird AI syncs Looker analytics with Pinterest Ads automatically, so your marketing team always has attribution insights, audience data, and campaign metrics flowing in both directions.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Push high-intent customer segments from Looker to Pinterest audience targeting

Surface audience cohorts defined in LookML — cart abandoners, high-AOV purchasers, category browsers — and automatically sync them to Pinterest as custom audiences. Marketing teams get data warehouse precision without engineering tickets.

Automatically update Pinterest campaign budgets based on Looker attribution models

When your Looker model identifies Pinterest as a top-performing channel for specific product categories or cohorts, automatically increase campaign budgets or shift spend between pin groups. Attribution insights drive spend allocation in real time.

Sync Pinterest campaign performance into Looker for unified marketing dashboards

Pull impressions, clicks, conversions, and spend data from Pinterest Ads into your data warehouse tables that Looker queries. Marketing executives see cross-channel attribution in one dashboard without waiting for data engineering.

Alert marketing teams when Pinterest ROAS drops below Looker-defined thresholds

Monitor campaign return on ad spend against benchmarks calculated in your Looker model. When performance dips below historical averages or category norms, automatically notify media buyers to review creative or targeting.

Enrich Pinterest conversion events with customer lifetime value from Looker

Match Pinterest conversion pixels to customer profiles in your data warehouse and append CLV, category affinity, and purchase frequency. Optimize campaigns around long-term customer value, not just first-order revenue.

Generate weekly Pinterest performance reports with Looker metric definitions

Automatically compile campaign results using your organization's centralized LookML definitions for CAC, LTV, and attribution windows. Scheduled reports land in Slack or email with consistent business logic across all channels.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Looker and Pinterest Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Looker's semantic layer and Pinterest's campaign structure, so you can automate workflows between governed metrics and ad performance without custom API development.

AI that speaks LookML and Pinterest's campaign hierarchy

Redbird parses your Looker explores, dimensions, and measures to understand which fields map to Pinterest audience attributes, conversion events, and campaign metadata. It recognizes the difference between impression data and conversion metrics, knows how to handle Pinterest's product catalog structure, and maintains your LookML's metric definitions when syncing performance data back to your warehouse. No manual field mapping for every campaign or segment.

LookML explores and dimensions
Pinterest campaign and ad group IDs
Conversion tag mappings
Custom audience schemas
10×

faster than building custom pipelines to sync Looker segments with Pinterest audiences

No API documentation, field mapping spreadsheets, or dbt models to maintain audience sync logic

Auto-generated reports

Redbird can pull from Looker and Pinterest Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Looker or Pinterest Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Looker into Pinterest Ads, or from Pinterest Ads back into Looker. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Looker or Pinterest Ads — scheduled reports, threshold breaches, campaign launches, or audience refreshes.

Looker
Triggers & Actions
Trigger

Scheduled Look runs

Trigger workflows when a saved Looker query completes on its schedule.

Trigger

Dashboard tile value crosses threshold

Start automation when a metric on a Looker dashboard exceeds or falls below a defined value.

Trigger

Explore query returns new results

Monitor a Looker explore and trigger when row count or values change materially.

Action

Write query results to data warehouse table

Push Looker explore results back to a staging or analytics table for further transformation.

Action

Update LookML model parameters

Modify variables or filters in a LookML model based on external triggers or conditions.

Action

Generate and distribute scheduled report

Create a formatted report from Looker data and send to Slack, email, or file storage.

Pinterest Ads
Triggers & Actions
Trigger

Campaign spend exceeds budget threshold

Trigger when a Pinterest campaign or ad group approaches or exceeds its allocated budget.

Trigger

Conversion rate drops below benchmark

Start workflow when pin group or campaign conversion performance declines beyond acceptable range.

Trigger

New campaign or ad group created

Detect when marketing teams launch new Pinterest campaigns or ad sets.

Action

Create or update custom audience

Build Pinterest audiences from customer lists, pixel data, or lookalike definitions.

Action

Adjust campaign budget or bid strategy

Modify spend allocation or bidding parameters based on performance signals.

Action

Pause underperforming ad groups

Automatically stop ad groups that fail to meet ROAS or efficiency thresholds.

Looker
+
Pinterest Ads

Ready to connect your stack?

Sync Looker with Pinterest Ads in minutes. Connect your BI semantic layer to campaign performance and stop building custom pipelines for audience targeting and attribution reporting.

Get started → Book a demo