Connect LinkedIn Ads and
Xumo with AI

Redbird AI automatically syncs LinkedIn campaign data with Xumo's CTV platform and streaming analytics. Stop manually exporting audience insights, reconciling cross-platform attribution, or building custom reports to connect B2B ad performance with streaming viewership.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync LinkedIn conversion audiences to Xumo for CTV retargeting campaigns

Automatically push LinkedIn engagement and lead gen audiences to Xumo for targeted streaming ad delivery. Retarget B2B prospects who engaged with LinkedIn campaigns on connected TV without manual list exports. Keep CTV audience segments current as LinkedIn campaign performance evolves.

Enrich LinkedIn campaign data with Xumo streaming viewership and completion metrics

Pull Xumo viewership data, video completion rates, and household engagement metrics back into LinkedIn Ads reporting. Understand which B2B audiences from LinkedIn campaigns engage most with streaming content. Build unified cross-platform attribution across paid social and CTV.

Generate unified attribution reports connecting LinkedIn leads to Xumo streaming activity

Automatically create reports showing how LinkedIn-driven prospects engage with content on Xumo's platform. Track the full journey from sponsored content clicks to streaming viewership. Measure incremental reach and cross-channel frequency without stitching datasets manually.

Alert media teams when LinkedIn campaign audiences reach CTV viewership thresholds

Get notified when LinkedIn audience segments hit specific streaming engagement levels on Xumo. Trigger follow-up campaigns or budget adjustments based on cross-platform performance. Monitor CTV conversion rates for audiences sourced from LinkedIn lead gen forms.

Archive LinkedIn ad creative performance alongside Xumo content engagement data

Consolidate LinkedIn campaign creative assets, messaging, and performance data with corresponding Xumo streaming content metrics. Build a historical record of which B2B messaging resonates across both professional and streaming environments. Enable year-over-year cross-platform creative analysis.

Automatically adjust LinkedIn targeting based on Xumo household engagement patterns

Use Xumo viewership data to refine LinkedIn audience targeting parameters. Identify which job titles, industries, and seniority levels show strongest CTV engagement. Feed streaming behavior insights back into LinkedIn campaign optimization without manual segmentation work.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize LinkedIn Ads and Xumo with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands LinkedIn Ads campaign structures, conversion tracking, and audience taxonomy alongside Xumo's streaming analytics, content IDs, and household viewership data models.

AI that speaks both B2B advertising and CTV streaming

Redbird's AI natively understands LinkedIn's campaign hierarchies, lead gen form submissions, matched audience segments, and conversion pixels alongside Xumo's content library structure, viewership sessions, completion metrics, and household identifiers. No need to map field schemas or write custom transformations—Redbird automatically reconciles LinkedIn's professional targeting dimensions with Xumo's streaming engagement events and ad inventory data, even when audience identifiers don't match perfectly across platforms.

LinkedIn campaign & form IDs
Xumo content & household data
Cross-platform audience matching
Streaming attribution models
10×

faster cross-platform attribution vs. manual data exports and spreadsheet reconciliation

No custom ETL scripts, audience file transfers, or manual viewership metric lookups required

Auto-generated reports

Redbird can pull from LinkedIn Ads and Xumo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either LinkedIn Ads or Xumo.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from LinkedIn Ads into Xumo, or from Xumo back into LinkedIn Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any LinkedIn campaign event or Xumo streaming activity—Redbird handles the rest.

LinkedIn Ads
Triggers & Actions
Trigger

New lead gen form submission

Triggers when a prospect submits a LinkedIn native lead gen form on a sponsored campaign.

Trigger

Campaign reaches spend threshold

Triggers when a LinkedIn campaign hits a specific budget milestone or daily spend limit.

Trigger

Conversion event tracked

Triggers when LinkedIn's insight tag records a conversion on your website from a campaign click.

Action

Update matched audience segment

Add or remove members from a LinkedIn matched audience list based on external data sources.

Action

Pause underperforming campaigns

Automatically pause LinkedIn campaigns that fall below CPA, CTR, or conversion rate thresholds.

Action

Create campaign performance report

Generate structured reports with LinkedIn campaign metrics, creative performance, and audience breakdowns.

Xumo
Triggers & Actions
Trigger

Content reaches viewership milestone

Triggers when a specific piece of content on Xumo hits a defined view count or completion threshold.

Trigger

New household engagement detected

Triggers when a household begins streaming content or completes a viewing session on Xumo's platform.

Trigger

Ad impression delivered

Triggers when Xumo serves an ad impression to a household during a streaming session.

Action

Update content metadata

Modify content tags, categories, or custom fields in Xumo's content management system.

Action

Export viewership cohort data

Pull aggregated audience segments or household engagement data from Xumo for external analysis.

Action

Tag high-engagement households

Apply custom labels to households based on streaming frequency, content preferences, or ad engagement patterns.

LinkedIn Ads
+
Xumo

Ready to connect your stack?

Connect LinkedIn Ads and Xumo to unify B2B campaign data with CTV streaming analytics. Build cross-platform attribution and audience workflows that run automatically—no custom integration work required.

Get started → Book a demo