Connect Klaviyo and
Qualtrics with AI

Sync survey responses into email segments, trigger feedback requests based on campaign behavior, and route experience data into personalized flows. Stop manually exporting CSVs, copying survey links into email templates, and rebuilding segments when new feedback arrives.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Send NPS surveys to customers after purchase-triggered email sequences complete

Automatically trigger Qualtrics NPS surveys when customers reach the end of post-purchase flows in Klaviyo. Route responses back to create segments for promoters, passives, and detractors. Build targeted win-back or advocacy campaigns based on survey scores without manual list uploads.

Create Klaviyo segments from Qualtrics CSAT scores and response attributes

Sync customer satisfaction survey responses into Klaviyo as custom properties and segment membership. Automatically tag profiles with CSAT scores, sentiment flags, and verbatim feedback themes. Trigger personalized apology flows for low scores or thank-you campaigns for high ratings without CSV exports.

Enrich Klaviyo profiles with Qualtrics customer preference and intent data

Pull survey responses about product preferences, communication frequency, and content interests directly into Klaviyo custom properties. Use declared preference data to refine behavioral segments and personalize email content. Keep profile enrichment automated as new survey responses arrive.

Trigger product feedback surveys for customers who opened specific campaign emails

Send Qualtrics concept testing or feature feedback surveys to Klaviyo segments based on email engagement with product launch campaigns. Capture interest signals from opens and clicks to route the right survey to the right audience. Close the loop between campaign performance and product insights.

Remove detractors from promotional campaigns and add to VoC nurture flows

Automatically suppress Klaviyo profiles who submit low NPS or CSAT scores in Qualtrics from promotional email flows. Add them to dedicated voice-of-customer nurture sequences that acknowledge feedback and share improvements. Prevent brand damage from over-mailing unhappy customers without manual list hygiene.

Send weekly reports on survey response rates by Klaviyo campaign and segment

Track which email campaigns and audience segments generate the highest Qualtrics survey completion rates. Analyze response quality and feedback themes by original Klaviyo flow or campaign source. Identify which customer cohorts provide the most actionable insights to optimize future survey distribution strategy.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Klaviyo and Qualtrics with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Klaviyo's event schemas, profile properties, and flow logic alongside Qualtrics survey structures, embedded data fields, and contact directory formats.

AI that speaks both marketing automation and experience management

Redbird maps Klaviyo profile properties, list membership, and campaign engagement events to Qualtrics contact attributes, embedded data fields, and distribution triggers without custom coding. The platform recognizes NPS scores, CSAT ratings, and open-ended response fields in Qualtrics and routes them into Klaviyo as custom properties or segment conditions. When survey structures change or new feedback metrics emerge, Redbird adapts mappings automatically, keeping your closed-loop feedback system running without manual intervention.

Profile property mapping
Survey response parsing
Flow trigger automation
Segment sync logic
10×

faster than building custom webhooks and maintaining CSV import workflows between Klaviyo and Qualtrics

No API documentation to parse, no Zapier multi-step chains to debug, no monthly CSV exports to schedule

Auto-generated reports

Redbird can pull from Klaviyo and Qualtrics simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Klaviyo or Qualtrics.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Klaviyo into Qualtrics, or from Qualtrics back into Klaviyo. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any campaign event, profile change, or survey response in either system.

Klaviyo
Triggers & Actions
Trigger

Profile added to segment

When a customer enters a specific Klaviyo segment based on behavior or properties.

Trigger

Flow completed

When a profile reaches the end of an automated email or SMS flow sequence.

Trigger

Campaign sent or opened

When a customer receives or engages with a specific campaign or broadcast email.

Action

Update profile property

Add or modify custom properties on a Klaviyo profile with survey data or scores.

Action

Add profile to segment or list

Move customers into specific segments or lists based on Qualtrics feedback.

Action

Suppress profile from flow

Remove customers from active flows or suppress them from future campaigns based on survey responses.

Qualtrics
Triggers & Actions
Trigger

Survey response submitted

When a respondent completes and submits a Qualtrics survey or reaches a specific completion threshold.

Trigger

NPS or CSAT score recorded

When a customer provides a score that meets specific threshold conditions like detractor or promoter status.

Trigger

Response quota reached

When a survey hits a target number of responses or a specific segment quota is filled.

Action

Send survey distribution

Trigger email or SMS survey invitations to contacts based on Klaviyo campaign or flow events.

Action

Update contact directory fields

Add Klaviyo profile properties, purchase history, or engagement data into Qualtrics contact records.

Action

Add contact to mailing list

Build Qualtrics contact lists dynamically from Klaviyo segments for targeted survey distribution.

Klaviyo
+
Qualtrics

Ready to connect your stack?

Sync Klaviyo and Qualtrics to close the loop between customer feedback and personalized marketing. Stop manually bridging survey insights and campaign execution.

Get started → Book a demo