Connect Klaviyo and
Pinterest Ads with AI

Sync email engagement segments to Pinterest audiences, track conversion attribution across channels, and automate campaign reporting — without building custom integrations or maintaining spreadsheets. Redbird AI connects your email marketing platform directly to your Pinterest advertising campaigns.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync high-intent email segments to Pinterest custom audiences automatically

When customers engage with specific email flows or browse categories in Klaviyo, automatically add them to corresponding Pinterest custom audiences. Target cart abandoners, repeat purchasers, or product enthusiasts with relevant promoted pins without manual list exports.

Build Pinterest lookalike audiences from Klaviyo's highest-value customer segments

Identify VIP customers, repeat purchasers, or high-AOV segments in Klaviyo and automatically create Pinterest lookalike audiences. Update audience membership as customer behavior changes to keep prospecting campaigns aligned with your best customers.

Suppress email engaged customers from Pinterest prospecting campaigns

Automatically exclude active email subscribers and recent purchasers from Pinterest cold prospecting campaigns. Reduce ad spend waste by preventing over-exposure to customers already engaged through owned channels.

Report Pinterest conversion data back to Klaviyo customer profiles

When Pinterest tracks a conversion, append that interaction data to the corresponding Klaviyo profile. See which customers discovered your brand on Pinterest before converting via email, enabling better multi-touch attribution and segmentation.

Generate weekly cross-channel performance reports comparing Pinterest and email attribution

Automatically compile conversion data from Pinterest Ads and revenue metrics from Klaviyo into unified reports. Compare customer acquisition costs, lifetime value, and channel efficiency without manual data exports or pivot tables.

Alert when Pinterest ad spend exceeds email-driven revenue for shared campaigns

Monitor campaign performance across both channels and send alerts when Pinterest spend outpaces email revenue for product launches or seasonal promotions. Reallocate budget in real-time based on unified performance data.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Klaviyo and Pinterest Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Klaviyo's segmentation logic and customer profiles alongside Pinterest's audience structures and conversion tracking — mapping email engagement to ad targeting without code.

AI that understands email engagement and ad platform schemas

Redbird automatically maps Klaviyo's event-driven segments, profile properties, and flow engagement to Pinterest's custom audience requirements and conversion events. The platform recognizes email engagement signals like opens and clicks, purchase behavior attributes, and lifecycle stages — then translates them into Pinterest audience criteria. When Pinterest fires conversion pixels, Redbird matches those events back to Klaviyo profiles using email identifiers and customer IDs, maintaining data consistency across both systems.

Customer profile matching
Segment-to-audience translation
Multi-touch attribution
Cross-platform suppression
10×

faster than exporting Klaviyo segments, formatting CSVs, and manually uploading to Pinterest

No data exports, manual audience uploads, or custom API development required

Auto-generated reports

Redbird can pull from Klaviyo and Pinterest Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Klaviyo or Pinterest Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Klaviyo into Pinterest Ads, or from Pinterest Ads back into Klaviyo. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any customer event in Klaviyo or campaign activity in Pinterest Ads — Redbird handles the connection.

Klaviyo
Triggers & Actions
Trigger

Segment membership changes

When a customer enters or exits a specific Klaviyo segment based on behavior or profile attributes.

Trigger

Flow engagement detected

When a customer opens, clicks, or completes a specific automated flow like cart abandonment or welcome series.

Trigger

Purchase event recorded

When Klaviyo tracks a purchase with specific product, category, or order value attributes.

Action

Add profile to segment

Add a customer to a specific Klaviyo segment based on their Pinterest ad interaction or conversion behavior.

Action

Update profile property

Append custom properties to a Klaviyo profile, such as Pinterest campaign source or first ad interaction date.

Action

Send profile to suppression list

Add customer emails to a Klaviyo suppression or exclusion list based on Pinterest ad engagement thresholds.

Pinterest Ads
Triggers & Actions
Trigger

Conversion event tracked

When Pinterest records a purchase, signup, or other conversion event from a promoted pin or shopping ad.

Trigger

Campaign spend threshold reached

When a Pinterest campaign hits a specified daily or total spend limit that requires budget reallocation.

Trigger

Ad performance anomaly detected

When Pinterest campaign metrics like CTR, CPC, or ROAS deviate significantly from baseline performance.

Action

Create custom audience

Build a new Pinterest custom audience from a list of emails or customer identifiers with targeting criteria.

Action

Update audience membership

Add or remove users from an existing Pinterest custom or lookalike audience based on current segment data.

Action

Pause underperforming campaigns

Automatically pause Pinterest campaigns that fall below efficiency thresholds based on cross-channel attribution data.

Klaviyo
+
Pinterest Ads

Ready to connect your stack?

Stop manually syncing email segments to Pinterest audiences. Connect Klaviyo and Pinterest Ads with Redbird AI and automate audience targeting, attribution tracking, and cross-channel reporting.

Get started → Book a demo