Connect Klaviyo and
Mixpanel with AI

Sync email and SMS engagement data into product analytics and trigger campaigns based on in-app behavior. Stop manually exporting CSVs, matching user IDs across systems, or building custom pipelines to understand the full customer journey from campaign to conversion.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Push Klaviyo campaign engagement events into Mixpanel user timelines

Automatically send email opens, clicks, and SMS responses from Klaviyo into Mixpanel as user events. See how email campaigns influence product usage, feature adoption, and conversion paths. Track the full funnel from inbox to in-app action without manual data mapping.

Trigger abandoned cart flows when Mixpanel detects checkout drop-off events

Start Klaviyo email or SMS sequences when users abandon checkout flows tracked in Mixpanel. Sync cart details, product views, and session context to personalize recovery campaigns. Close the loop between product analytics and lifecycle marketing without custom webhooks.

Enrich Mixpanel profiles with Klaviyo subscriber status and campaign history

Add email engagement metrics, list membership, and campaign interaction data to Mixpanel user profiles. Analyze product behavior differences between engaged subscribers and non-openers. Segment retention cohorts by marketing touchpoints without joining datasets manually.

Create Klaviyo segments from Mixpanel feature adoption and usage cohorts

Build targeted email lists in Klaviyo based on product usage patterns detected in Mixpanel. Target power users with upgrade campaigns or re-engage users who haven't adopted key features. Sync behavioral segments automatically as user actions change.

Send daily reports on how email campaigns impact product activation rates

Combine Klaviyo campaign performance with Mixpanel conversion funnel data to measure marketing's impact on activation. Track which email flows drive the highest feature engagement and retention. Get automated reports showing attribution from campaign send to product milestone without data warehouse queries.

Alert marketing when Mixpanel detects users hitting expansion or churn signals

Notify your team via Slack when Mixpanel identifies users exhibiting upgrade intent or disengagement patterns. Trigger immediate Klaviyo campaigns or sales handoffs based on product behavior thresholds. Act on behavioral signals in real-time instead of waiting for weekly reports.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Klaviyo and Mixpanel with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Klaviyo's campaign and customer profile structures and Mixpanel's event-based data model, automatically matching users and syncing behavioral context across both platforms.

AI that speaks Klaviyo metrics and Mixpanel events

Redbird maps email engagement metrics, list memberships, and flow statuses from Klaviyo to Mixpanel user profiles and event streams without custom field mapping. It recognizes product events, funnel stages, and retention cohorts in Mixpanel and translates them into actionable Klaviyo segments and triggers. The system handles user ID matching across email addresses and anonymous IDs, resolves timestamp formatting, and maintains bi-directional sync even as schemas evolve.

Campaign engagement events
Behavioral cohort syncing
Cross-system user matching
Event-to-segment translation
10×

faster than building custom ETL between Klaviyo and Mixpanel

No API documentation, user ID reconciliation logic, or data warehouse staging tables required

Auto-generated reports

Redbird can pull from Klaviyo and Mixpanel simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Klaviyo or Mixpanel.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Klaviyo into Mixpanel, or from Mixpanel back into Klaviyo. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any email engagement event in Klaviyo or product behavior signal in Mixpanel, then take action across your entire stack.

Klaviyo
Triggers & Actions
Trigger

Campaign sent

When an email or SMS campaign is delivered to a customer or segment.

Trigger

Email opened or clicked

When a recipient opens an email or clicks a link within a campaign.

Trigger

Flow completed

When a customer finishes an automated flow sequence like welcome or post-purchase.

Action

Add profile to segment

Add a customer to a specific Klaviyo list or segment based on behavior from other systems.

Action

Update custom profile property

Set custom fields on Klaviyo profiles with product usage data, lifecycle stage, or engagement scores.

Action

Trigger flow enrollment

Start a customer in a specific automated email or SMS flow based on external events.

Mixpanel
Triggers & Actions
Trigger

User completes event

When a user performs a tracked product action like sign-up, purchase, or feature usage.

Trigger

Funnel drop-off detected

When a user enters but doesn't complete a conversion funnel at a specific stage.

Trigger

User enters retention cohort

When analysis identifies a user as part of a specific retention, churn risk, or power user segment.

Action

Track custom event

Send marketing engagement events from Klaviyo into Mixpanel as user timeline events.

Action

Update user profile properties

Add email engagement metrics, campaign history, or subscriber status to Mixpanel user profiles.

Action

Create or update cohort

Build behavioral cohorts in Mixpanel based on marketing engagement patterns from Klaviyo.

Klaviyo
+
Mixpanel

Ready to connect your stack?

Stop losing context between your email platform and product analytics. Connect Klaviyo and Mixpanel with Redbird AI to track the complete journey from campaign to conversion.

Get started → Book a demo