Connect HubSpot and
Slack with AI

Automate CRM alerts, deal updates, and sales notifications between HubSpot and Slack. Stop manually copying deal changes, lead assignments, and pipeline updates into team channels. Let Redbird sync your CRM activity with real-time team communication.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Post new high-value deal notifications to sales channels automatically

When a deal above a revenue threshold enters a specific stage in HubSpot, Redbird posts a formatted message to your sales team Slack channel with deal owner, value, and next steps. Keep the team aligned on key opportunities without manual updates.

Send lead assignment notifications with complete contact context to reps

When a contact is assigned to a sales rep in HubSpot, Redbird sends a direct message in Slack with the lead's company, source, lifecycle stage, and recent activity. Reps get immediate, actionable alerts without switching between tools.

Create HubSpot contacts from Slack form submissions and channel requests

When prospects or leads share contact information in designated Slack channels or workflows, Redbird creates a new contact in HubSpot with proper categorization and source attribution. Capture inbound interest from any channel automatically.

Alert marketing teams when campaign performance metrics hit thresholds

When HubSpot campaigns reach conversion, engagement, or ROI benchmarks, Redbird posts detailed performance summaries to marketing Slack channels. Teams stay informed on what's working without daily manual reporting.

Log important Slack customer conversations as HubSpot timeline activities

When customer-facing teams have critical discussions in Slack channels or threads, Redbird creates timeline entries on the relevant HubSpot contact or company record. Maintain complete customer context across communication platforms.

Notify customer success when support tickets are created from deal contacts

When a contact associated with a closed deal creates a support ticket in HubSpot, Redbird alerts the CS team in Slack with account history, deal value, and ticket details. Prioritize high-value customer issues immediately.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize HubSpot and Slack with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands HubSpot's CRM object model and Slack's channel, user, and workflow architecture to automate communication across your revenue stack.

AI that reads HubSpot pipelines and Slack workspace structure

Redbird maps HubSpot contacts, companies, deals, and custom properties to Slack channels, users, and message formats automatically. Our AI understands deal stages, lifecycle stages, contact ownership, and pipeline values to route the right notifications to the right channels. You define the business logic—Redbird handles field mapping, user matching, and message formatting across both platforms without custom code.

Deal stage transitions
Contact assignments & ownership
Custom property mapping
Channel & user routing
10×

faster than building native Slack workflows with HubSpot webhooks

No Slack Workflow Builder limitations, webhook configuration, or message formatting code required

Auto-generated reports

Redbird can pull from HubSpot and Slack simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either HubSpot or Slack.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from HubSpot into Slack, or from Slack back into HubSpot. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any CRM event in HubSpot or any conversation activity in Slack.

HubSpot
Triggers & Actions
Trigger

Deal stage changed

When a deal moves to a new pipeline stage or is marked as won or lost.

Trigger

Contact assigned to owner

When a contact or lead is assigned to a specific sales rep or team member.

Trigger

Form submission received

When a prospect completes a HubSpot form on your website or landing page.

Action

Create or update contact

Add a new contact to HubSpot or update existing contact properties and lifecycle stage.

Action

Add timeline activity

Log a custom activity or note on a contact, company, or deal timeline.

Action

Update deal properties

Modify deal fields, custom properties, or move deals between pipeline stages.

Slack
Triggers & Actions
Trigger

Message posted to channel

When a new message is posted to a specific Slack channel or thread.

Trigger

Reaction added to message

When a user reacts to a message with a specific emoji in any channel.

Trigger

User mentions keyword

When a monitored keyword or phrase appears in channel messages or threads.

Action

Send channel message

Post a formatted message with CRM data to a specific Slack channel.

Action

Send direct message

Send a DM to a specific user with contact, deal, or account information.

Action

Update channel topic

Modify channel description or topic with current metrics or status updates.

HubSpot
+
Slack

Ready to connect your stack?

Sync HubSpot and Slack in minutes. Stop manual CRM updates and give your team real-time visibility into every deal, contact, and pipeline change.

Get started → Book a demo