Automatically sync form submissions into Heap as custom events and user properties. Stop manually exporting responses to CSV, importing into analytics tools, or losing context between form fills and product behavior. Redbird AI connects Google Forms to Heap so your team gets complete visibility into how form submissions drive downstream engagement.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Every form response becomes a tracked event in Heap with all field values as properties. Analyze survey responses alongside product behavior to understand what users say versus what they do. Build conversion funnels that start with form submission and track activation or drop-off downstream.
Match form respondents to Heap users by email or user ID and append response data as user properties. Segment users in Heap based on survey answers, NPS scores, feature requests, or intake data. Retroactively analyze how different cohorts behave based on what they told you in forms.
Send user segments from Heap to Google Forms to pre-populate fields or trigger conditional form sections. Show different questions to power users versus new signups based on actual product behavior. Close the loop between how users interact with your product and what you ask them.
Trigger notifications when a form respondent also exhibits key product behaviors in Heap. Surface leads who both submitted a contact form and viewed pricing pages multiple times. Prioritize support tickets from users who encountered errors or drop-offs in critical flows.
Combine Google Forms responses with full Heap session data into unified records. Store exactly what users submitted alongside every click and interaction that followed. Maintain audit trails that connect lead capture to product adoption for attribution and regulatory requirements.
Query Heap for users who dropped off at specific steps and trigger targeted follow-up forms. Send abandonment surveys only to users who left during checkout or onboarding. Continuously refine what you ask based on where friction appears in actual usage data.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Forms and Heap with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Google Forms response schemas and Heap's event model, so you can connect lightweight surveys to comprehensive behavioral data without manual mapping or transformation.
Redbird automatically maps Google Forms field names and response types to Heap custom event properties and user attributes. It handles repeating sections, multi-select answers, and conditional logic from Forms while respecting Heap's property naming conventions and data types. Changes to form questions or Heap event schemas are detected and synced without breaking downstream analysis. The AI understands when to create new events versus enriching existing user profiles based on identifier matching.
faster than exporting CSVs and uploading to analytics tools
Redbird can pull from Google Forms and Heap simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Forms or Heap.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Forms into Heap, or from Heap back into Google Forms. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any form submission in Google Forms or user behavior in Heap, and take action in either system automatically.
Trigger when any user submits a response to a specific Google Form.
Trigger when a submission contains particular answers in designated fields.
Trigger when submissions come from specific company domains or email patterns.
Generate new Google Forms dynamically based on templates or conditions.
Modify form fields, add conditional sections, or adjust answer choices programmatically.
Generate and deliver custom form URLs with specific fields pre-populated.
Trigger when a user successfully moves through a defined sequence of interactions.
Trigger when users abandon flows at critical points like signup or checkout.
Trigger when users meet criteria for segments based on interaction patterns.
Log structured events in Heap with custom attributes from external data sources.
Enrich existing Heap user profiles with additional attributes and metadata.
Programmatically add or remove users from segments based on external signals.
Connect Google Forms and Heap in minutes to unify what users tell you with how they actually behave. Stop losing context between survey responses and product analytics — let Redbird handle the sync automatically.