Redbird AI syncs web analytics from GA4 with your Pluto streaming data automatically. Stop manually reconciling digital traffic with FAST viewership, exporting CSVs to match audiences, or building fragile scripts to connect web and streaming metrics.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically send high-value audience segments identified in GA4 to Pluto's ad platform. Map web user behavior—campaign sources, conversion paths, content preferences—to streaming ad opportunities. Enable addressable advertising by connecting digital footprints to FAST channel viewership.
Pull Pluto streaming sessions, watch time, and content engagement back into GA4 for unified user journey analysis. Connect which FAST channels drive web conversions and correlate streaming habits with digital behavior. Build complete cross-platform attribution models without manual data joins.
Create unified performance dashboards that merge GA4 campaign data with Pluto content performance and ad revenue. Automatically correlate promotional web traffic spikes with streaming uptake across channels. Deliver weekly executive reports that span digital and FAST ecosystems without manual consolidation.
Monitor GA4 acquisition campaigns and trigger notifications when web traffic increases but Pluto session starts lag. Identify broken user journeys between promotional landing pages and app downloads or streaming activations. Surface attribution gaps in real-time instead of discovering them in quarterly reviews.
Store FAST channel viewing patterns, content completion rates, and ad exposure data in GA4's event schema. Build historical datasets that connect streaming behavior to web analytics timelines. Enable cohort analysis across platforms without maintaining separate data warehouses.
Identify high-engagement Pluto viewers and automatically create matching audience profiles in GA4 for retargeting. Sync streaming content preferences to inform personalized web experiences and campaign creative. Close the loop between FAST consumption patterns and digital acquisition strategies.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Analytics (GA4) and Pluto with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both GA4's event-based analytics schema and Pluto's streaming metadata structure—mapping web sessions to FAST viewership without custom development.
Redbird automatically maps GA4 user properties, custom dimensions, and conversion events to Pluto's audience segments, content identifiers, and ad impression data. Our AI recognizes session_start events, user_engagement metrics, and campaign parameters in GA4 alongside channel_view, content_complete, and ad_pod_impression events in Pluto. Translate between Google's measurement protocol and streaming analytics structures without building custom ETL pipelines or maintaining field mappings as schemas evolve.
faster than building custom integrations between GA4 and streaming platforms
Redbird can pull from Google Analytics (GA4) and Pluto simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or Pluto.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Analytics (GA4) into Pluto, or from Pluto back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any conversion event in GA4 or any viewership milestone in Pluto—Redbird handles the rest.
Fires when a user completes a goal, transaction, or custom conversion in GA4.
Triggers when users enter a defined GA4 audience based on behavioral criteria or demographics.
Activates when a specific utm_source, utm_campaign, or channel grouping surpasses session or user volume thresholds.
Log a new event in GA4 with custom parameters and user properties from external streaming data.
Modify or append user-scoped properties in GA4 to reflect streaming behavior or content preferences.
Trigger GA4's BigQuery export with enriched streaming metadata for advanced analysis.
Fires when a user begins streaming content on any Pluto FAST channel.
Triggers when an ad pod completes delivery within Pluto's streaming inventory.
Activates when a channel or content piece reaches defined watch time or unique viewer thresholds.
Add or remove viewers from Pluto audience targeting groups based on GA4 behavioral signals.
Append GA4 campaign attribution parameters to Pluto content records for unified tracking.
Push aggregated GA4 user engagement scores to Pluto for ad inventory optimization and content recommendations.
Sync Google Analytics (GA4) with Pluto in minutes. Redbird AI handles the complexity of connecting web analytics to streaming platforms so you can focus on audience growth, not data plumbing.