Stop manually tracking which campaigns drive closed deals. Redbird AI syncs Google Ads lead data into Pipedrive and pushes conversion data back to optimize your ad spend based on actual sales outcomes, not just form fills.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When someone submits a Google Ads lead form, Redbird creates a deal in Pipedrive with the lead's details, campaign source, and keyword data. No more CSV exports or lost leads between systems.
When deals move to won in Pipedrive, Redbird sends conversion data back to Google Ads with deal value and GCLID matching. Google's bidding algorithms optimize for revenue, not just lead volume.
Redbird pulls Google Ads spend, CPC, and impression share data for each campaign and appends it to corresponding deals in Pipedrive. Sales teams see which campaigns are efficient, not just which are active.
When Google Ads captures a lead from priority keywords or campaigns, Redbird creates the Pipedrive deal and triggers an immediate activity for the assigned rep. High-intent leads get contacted within minutes.
Redbird matches Pipedrive closed deals to their original Google Ads source data and generates revenue attribution reports by campaign, ad group, and keyword. Marketing sees true ROAS, not proxy metrics.
When active deals in Pipedrive exceed target volume, Redbird automatically pauses specified Google Ads campaigns to prevent lead overflow. Sales pipeline capacity drives ad pacing, not arbitrary budgets.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Ads and Pipedrive with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Google Ads campaign structures and Pipedrive's deal stages, so you get accurate attribution from click to closed revenue without custom field mapping.
Redbird natively understands Google Ads entities like campaigns, ad groups, keywords, and GCLID parameters alongside Pipedrive's deals, stages, custom fields, and person records. It automatically maps conversion values to deal amounts, matches lead form fields to Pipedrive contact properties, and associates UTM parameters with deal sources. No need to build lookup tables or maintain field mapping spreadsheets—Redbird handles the schema translation between advertising data and CRM records.
faster than exporting Google Ads leads and importing to Pipedrive manually
Redbird can pull from Google Ads and Pipedrive simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Ads or Pipedrive.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Ads into Pipedrive, or from Pipedrive back into Google Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Google Ads campaign event or Pipedrive deal movement—Redbird monitors both systems in real-time.
Fires when a user submits a Google Ads lead form extension from any campaign.
Triggers when a campaign hits a specified percentage of daily or monthly budget.
Fires when Google Ads registers a conversion event from any source.
Change campaign status based on external signals like CRM pipeline capacity.
Send conversion data back to Google Ads with GCLID and revenue amount.
Adjust budget allocations or switch bid strategies based on CRM performance data.
Fires when a deal moves between pipeline stages, including won or lost.
Triggers when a new deal is added to any pipeline in Pipedrive.
Fires when a deal's monetary value is changed or recalculated.
Add a new deal to Pipedrive with campaign, keyword, and ad details pre-populated.
Append cost-per-lead, campaign name, or other Google Ads data to existing deals.
Log campaign source information as a note or create follow-up tasks for sales reps.
Start syncing Google Ads leads to Pipedrive and tracking real revenue attribution in minutes. Redbird handles the complexity so your sales and marketing teams stay aligned on what's actually working.